Remove 2018 Remove Print Remove Storytelling Remove Technology
article thumbnail

Impact of COVID-19 on NHS comms

Stephen Waddington

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. It’s the start of a lovely relationship and an important piece of storytelling. COVID-19 has driven the adoption of technology. and digitally via Amazon Kindle priced £4.50.

article thumbnail

Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

Conducted in February 2018, the online survey solicited the thoughts and opinions of 5,500 JOTW newsletter subscribers, mainly consisting of senior in-house and corporate communications professionals across a variety of industries. The full 2018 JOTW Communications Survey can be viewed in its entirety here. A Final Question.

Survey 74
article thumbnail

2022 Solo PR Pro Premium Member Accomplishments

Solo PR Pro

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58
article thumbnail

Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 4 Auto advertising The use of programmatic ad buying has grown from 10% of digital display advertising revenue in 2012 to 62% in 2018. Meeker calls out the use of edited and curated images as a means of storytelling. billion daily active users.

Report 81
article thumbnail

6 inspiring B2B campaigns you’ll wish you came up with yourself

The Resolution Blog

GDPR Wars Location: Europe The brand: PathFactory Back in 2018, GDPR was everywhere. Add a Storytelling Element PathFactory used pop culture and storytelling to make GDPR relevant and fun for their audience. It resulted in 1,037 global print media mentions and it was featured in more than 30 global broadcast segments.

B2B 120
article thumbnail

45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ). Source: Partisan Politics Complicates PR ). Source: PR Tech Sum for March ).

Survey 178
article thumbnail

Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Technology is so advanced that reporters can shoot and edit a short 90-second video in 15 or 30 minutes,” he says. Download the 2018 Global State of the Media Report.