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Infographic: How Journalists Use Social Media in 2016

Cision

As Cision’s 2016 Global Social Journalism Study notes, email continues to not only be the most common form of contact between journalists and PR professionals, it’s also the most preferred. Keep scrolling for key insights and download the 2016 Global Social Journalism Study for the full results.

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Infographic: What’s the State of the Media in 2016?

Cision

Last week, we released the State of the Media 2016 Report , which used a survey of over 300 journalists and Cision’s own media experts to provide insights into how to build better relationships with the media and earn more coverage. More than half of journalists use social to source stories.

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The Top 10 Storytelling Posts for 2016

Ishmael's Corner

If there were ever a year that proved life is better than fiction, it was 2016. The post The Top 10 Storytelling Posts for 2016 appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. As always, subjectivity rules my curation of the best posts of the year.

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4 Reasons Your Digital Newsroom Falls Short for Journalists

Cision

Cision’s 2016 State of the Media Report echoes this sentiment with 42 percent of respondents saying communication professionals need to improve on providing information. Cision’s 2016 State of the Media Report found that journalists saw multimedia journalism and video- and image-based content as two of the most important trends of 2015.

Survey 180
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3 Media Trends That Will Improve Your PR Campaigns

Cision

As journalism trends continue to evolve, communication professionals do not remain unaffected. Get Cision’s free State of the Media 2016 Report! This could mean sharing news via a YouTube video or creating an infographic on a recent industry trend. But with so much constant change, how can your brand keep up?

Trends 120
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Outperform: The Skim on 3 Credible Studies About the CMO [UML]

Sword and the Script

Statistics that stood out: With the exception of B2B product companies (7%), marketing budget growth slowed to 5% where it’s been ruining at 6% or better since August of 2016. 3) The CMO Council infographic on CMO priorities. right click infographic an open in a new window, then click on image for higher resolution ). * * *.

Study 114
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Marketing Curiosity: The Cliff Notes to 5 Recent Surveys

Sword and the Script

The firm took the data and published a pretty incredible and interactive infographic that looks at the data by stage in the buying process and cross-tabbed by generation. Top 5 Challenges Facing B2B Marketers in 2016. Also see: What BtoB and AdAge Says about Integrated Marketing; Journalism. Also see: 3 Free PR Photo Hacks.

Survey 60