2013 Branding Newspapers Social Media 
Journalistics
MAY 26, 2015
Now in its 14th year, the report is one of the best indicators of the health of the news media industry. The major theme from this year’s report is the rising challenge news organizations face managing mobile and social media audiences. Early evening and local morning news viewership is also up for a second year in a row.
Cision
APRIL 7, 2016
Now, 63 percent of users (up from 47 percent in 2013) log into their accounts to get the news. Facebook has understood its role in the media landscape and has leveraged it by adding tools and features for news outlets. Tip: First, ensure your brand’s website is mobile friendly. Why the shift? Over half (51.8 Trending Now.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Waxing UnLyrical
DECEMBER 11, 2013
Ed: A version of this post originally ran on September 20, 2013 on Vikypedia.in. dollar (as of December 1, 2013). The falling rupee has hit many Indians, and seems to have caught up with the Indian media in the past few months. Ad spending on social media has shot up from Rs.94 300 crore (~$48.3M) in FY 2013.
Communications Conversations
JANUARY 26, 2016
Something I’ve been thinking about a lot lately: Are we over-relying on media relations in PR? I’m talking about the broader scope of PR here–media relations, content marketing, social media marketing, community relations, etc. For many years, media relations has been one of the core aspects of PR.
Beyond PR
FEBRUARY 13, 2018
When crafting campaigns, brands often have reaching various language groups on their radar. Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. percent in 2013 and exceeding the numbers for both whites and Hispanics.
Journalistics
SEPTEMBER 10, 2021
Brands have never cared more about content marketing. It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. Today, your brand has more channels to communicate through – and more audiences to communicate with.
Journalistics
MAY 26, 2015
Now in its 14th year, the report is one of the best indicators of the health of the news media industry. The major theme from this year’s report is the rising challenge news organizations face managing mobile and social media audiences. Early evening and local morning news viewership is also up for a second year in a row.
Expert insights. Personalized for you.
71 
Let's personalize your content