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AirPR Raises $8 Million Series C Financing – Bolsters Platform With the Release of Author Intelligence™ Solution

Onclusive

The next new AirPR solution to be released will be Author Intelligence , a media relations tool that provides insights around the journalists and bloggers who can have the biggest impact on a business. AirPR was founded in 2011 and is headquartered in the San Francisco Bay Area.

Analytics 150
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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). I've taught at NU since 2011.

Education 107
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P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

His innovative marketing techniques and relentless pursuit of the extraordinary laid the groundwork for many modern public relations strategies. Barnum (1810–1891) was a savvy publicity showman, one who impacted particular aspects of public relations and advertising, primarily event planning, event promotion and true publicity/media coverage.

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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. Advertising value equivalent (AVE) is at the sharp end of this issue.

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Bad PR Measurement Gets a Smackdown

Waxing UnLyrical

for the last few days, speaking on measurement at the 2011 Oregon Governor's Conference on Tourism. measurepr -12:07 PM Apr 12th, 2011. measurepr -12:29 PM Apr 12th, 2011. Q3 #measurepr -12:51 PM Apr 12th, 2011. measurepr -12:21 PM Apr 12th, 2011. measurepr -12:22 PM Apr 12th, 2011. 12:29 PM Apr 12th, 2011.

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Winning better relations with the community

PR Conversations

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. Step 2 is to “remove the causes of dissension” through “adequate information” (media relations, employee publications, letters, open house visits and company executive talks).

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Winning better relations with the community

PR Conversations

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. Step 2 is to “remove the causes of dissension” through “adequate information” (media relations, employee publications, letters, open house visits and company executive talks).