Remove 2010 Remove Brand Remove Interviews Remove Journalism
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News publishers playing catch-up with Gen Z audiences

Wadds Inc.

Rebecca investigated the news media habits and preferences of Generation Z (born 1997-2010) in the UK. The study is based on a review of existing industry studies, interviews with industry experts, and a survey of more than 1,000 young people. The work was funded and published by the CIPR Research Fund.

Study 111
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Behind the Headlines With Lynda Fernandez

Cision

Lynda Fernandez, senior vice president of public relations & international at the Miami Association of Realtors, says if you do not establish strong relationships in the PR industry, you will miss out on opportunities to expand your brand’s reach. What are some of the biggest PR challenges brands face today?

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How Pioneers in Skirts Ran a Successful Kickstarter Campaign…and Beyond!

Deirdre Breakenridge

. – develop Kickstarter Reward content that would not only incent people to donate, but would also represent the brand and tone of the film. Meme’s used quotes snagged from the interview transcripts and key marketing messaging. She kept the entire team on schedule and phoned us individually to check in with us.

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Use “Smartcuts” to Build Your Business and Improve the World

Polaris

After graduating from Columbia University’s Graduate School of Journalism, he wrote for Fast Company and Wired. Then in 2010, he co-founded Contently to help brands produce audience building content. A former journalist turned content marketing entrepreneur, Snow has an undeniable talent for compelling story telling.

Airlines 100
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Red Ed, Dull Dave and substance of personality

Mark My Words

Ed Miliband doesn’t do “photo-op politics”; he stands for ideas and substance against the soundbites and style of the Tory brand. From freezing energy prices to reversing some of the cuts that have defined Coalition politics the distinction between Labour and the Conservatives is starker than it was in 2010.

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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

November 23rd, 2010 Tweet Guest post by Jackson Wightman I take part in a few Twitter chats when time permits. In 2010, blogs and bloggers are truly influencers. Here are my thoughts: 1) Ideally, brands/agencies would never pay bloggers and never even give them product or pay for trips, lunches etc. Do we really want that?

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The Value Of A Fire Drill

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. I can go into other examples, but… you get the point. link] [link] [.]

Crisis 71