Waxing UnLyrical

JANUARY 24, 2011

Mobify Given the huge uptake in mobile web use , you know by now that if your site isn’t optimized for mobile devices, you are likely missing out on opportunities left and right to connect with your audiences. I know its probably obvious because you blog here at WUL, Erica, but I am always amazed at how great your posts are.

Tools 99

Tools Marketing Nonprofit Mobile 99

Waxing UnLyrical

OCTOBER 22, 2010

A 236% increase in media mentions in 2009 over the previous two years combined; A total of 37,316 My Wellness ScoreCard completes, which were a 130% increase over the previous year; and A 72% increase in web traffic over the previous year with 207,048 web visitors. The results? Were they paid? Read All About It! Wanna Subscribe?

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

OCTOBER 1, 2010

Priya says, “This episode of #measurepr will share how CRT/tanaka leveraged social media to exponentially increase CRN’s brand visibility online and significantly multiply key metrics (web traffic, scorecard participation, positive mentions) resulting in the 2010 PRSA Silver Anvil award for CRN in the Reputation/Brand Management category.&#

Measurement 58

Measurement Tourism Community Social Media 58

Waxing UnLyrical

NOVEMBER 7, 2010

Why: Danny Brown , Gini Dietrich and I talk about PR, blogging, social media and cow manure. How to not suck being a conference moderator or speaker , from TopRank’s Online Marketing Blog. How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now.

Facebook 57

Facebook Measurement Twitter Social Media 57

Waxing UnLyrical

JANUARY 23, 2011

Earlier this week, there was a great guest post over at Spin Sucks on how long or short blog posts should be. Here are seven long blog posts – more than 700 words, since I believe that is the going rate for the “acceptable&# length of blog posts – that I thought were terrific. One of the age-old questions, eh?

Blogging 47

Blogging Measurement Facebook Twitter 47

Waxing UnLyrical

AUGUST 22, 2010

The Chuckle-icious Seven If you’re looking for some great blog posts for when you need a chuckle, here they are: 1. Why: when social media “gurus&# – or any “gurus,&# for that matter – are self-deprecatingly stumbling over themselves all over the social Web, just point them to this. You know why.

Twitter 68

Twitter Facebook Measurement Blogging 68

Waxing UnLyrical

DECEMBER 21, 2010

You can set up your own blog. Just like Posterous, you can use Amplify as your primary blogging platform, as well as auto-post to your own blog. Ah, but does the image accompanying your blog post show up? Mark as read Approve comment S- Okay, now youve given me a blog idea. That’s really nice.

Facebook 108

Facebook Twitter Blogging Social Media 108

Waxing UnLyrical

NOVEMBER 18, 2010

Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. Integrating media and web metrics : matching specific posts to web metrics (e.g., votes, comments, inbound links) and web analytics data (e.g. stories, blog posts, etc.).

Measurement 80

Measurement Publicity Analysis Tools 80

Waxing UnLyrical

NOVEMBER 21, 2010

Beginners’ guide to web data and analytics: ten steps to love and success , from Avinash Kaushik’s Occam’s Razor. Suffice it to say that if you’re trying to make sense of web analytics, this is a great place for you to start. My letter to the C-Suite , by John Lovett over at Web Analytics Demystified.

Measurement 47

Measurement Analytics Conference Web 47

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

DECEMBER 12, 2010

It’s not that there’s been a lack of interesting posts in my Reader, or that I’ve seen on Twitter, Facebook or the web. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox. Read All About It!

Writing 60

Writing Measurement Tourism Twitter 60

Waxing UnLyrical

DECEMBER 9, 2010

"Keep It Simple" On The Web! » Blog Archive » Online Videos 101: Keep It Simple, Stupid | Waxing UnLyrical says: December 9, 2010 at 11:31 am [.] Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Oh, one other thing: my blog = my sandbox.

Video 87

Video Facebook Twitter Viral 87

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Waxing UnLyrical

JANUARY 26, 2011

You can see more about this in the Facebook video on the subject (and I thought it was interesting that there’s no way you can embed this in a blog post, but whatever…) Hmm. Facebook is so integrated with ever facet of our web experience at this point, it would be difficult for it to collapse overnight.

Facebook 107

Facebook Privacy Twitter Social Media 107

Waxing UnLyrical

DECEMBER 7, 2010

And now, with social media, we’re extending that quest to the social Web. And if that image popped up in your head - this blog post succeeded, because thats exactly what I was trying to evoke! Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Reputation 73

Reputation Measurement Social Media Tourism 73

Waxing UnLyrical

SEPTEMBER 14, 2010

In this world of Web 2.0, I was in the article and the questions for the interview were based on press releases so the title and vibe may have been taken out of context. You inspired me to add some of my own thoughts in a blog posting as well! Press releases” and publicity are just some of the means to these ends. What is PR?

Facebook 106

Facebook Twitter Education Industry 106

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. You should not start with three pages of A4, but a tweet, an infographic or a video.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

NOVEMBER 29, 2016

After several unsuccessful attempts, I re-worked my pitch into a blog post and published it on the company blog. The year was 2009 and I had a very special epiphany that day. I was worried as to whether or not the servers would hold up with all the web traffic surely headed our way. The same is true in print.

Content Marketing 60

Content Marketing Publicity Marketing Television 60