PRSay

OCTOBER 29, 2019

Are you wondering how to appeal to audiences who have already seen what you’ve produced? Just like SNL doesn’t recycle content from 2005, your team shouldn’t be recycling its work over and over. That’s my job: To protect peoples’ distinct voices, but also to get them to work together,” he said in a 2016 interview. “I

Television 111

Television Writing Storytelling Video 111

Shift Communications

JANUARY 27, 2015

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? He started PR 20/20, an inbound marketing agency, in 2005. Who is Paul Roetzer? We have to move past storytelling. Technology has changed.

Marketing 60

Marketing Healthcare Technology Storytelling 60

Doctor Spin

APRIL 17, 2023

Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. The 1-page strategy focuses on how to win.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Buzzstream

FEBRUARY 27, 2024

I’m specifically focusing on data-led media pitches – partly because that’s where my experience lies, but also because I feel there’s a lack of specific guidance on how to create these types of media pitches. How to Write a Media Pitch We’ve identified several segments of journalists, plus the most relevant story angle for each segment.

Pitching 83

Pitching Writing Film How To 83

Mindful Marketing

MARCH 7, 2016

Founded in 2005, March Communications is an award-winning communications agency that brings together technology PR, digital marketing and social media to foster growth for our clients. The English approach to creativity mixed with a bit of cynicism. How is the field of PR different in the UK? What do you miss about the UK?

Communications 50

Communications Marketing Travel Pitching 50

Waxing UnLyrical

NOVEMBER 25, 2010

Thanksgiving in India In 2005, it was time for us to make a trip home… and when I say “home,” I mean India. I’d seen how much effort my husband put into it, and I thought it would be nice if I could do that for him, for a change. I went over to some friends, who refused to let me spend the holiday alone. That’s love. Read All About It!

Hotels 89

Hotels Television Twitter Facebook 89

Communications Conversations

AUGUST 31, 2018

I also really enjoy media coaching and teaching people how to shoot and edit videos on their phones. You have the luxury of being more creative because you have more time. But now I can marinate a little bit in the project, breath and test my creativity a bit more. Teaching people on the PR side about the journalism side.

Media 112

Media Journalism Report Video 112