ImPRessions - Crenshaw Communications

OCTOBER 10, 2022

Yet, like many things, it can be complicated. And, in the always-on world of PR, it’s easy for someone like me to become overstimulated and overwhelmed. So, as a leader and manager spearheading ad tech PR at one of the top ad tech PR agencies, there are a few things I keep in mind to stay on track.

Agency 329

Agency Reputation Communications Corporate 329

PRSay

APRIL 23, 2024

When trying to demonstrate the value of their work, “One of the biggest challenges that PR professionals have is that we measure outputs instead of outcomes,” Gini Dietrich said. When we looked at the model in 2020, we realized there were things in it like Google+ and Vine that no longer existed,” she said. “We It is amazing.”

SEO 136

SEO Measurement Television Google 136

Prowly

MARCH 20, 2024

But how do you prove the effects of your hard work? There is one thing that works very well – social media monitoring. PR pros have a complex and difficult task – to increase visibility and improve communications for their clients.

Social Media 104

Social Media Tools Media Blogging 104

ImPRessions - Crenshaw Communications

MARCH 1, 2024

But the goal is not merely to get your name in front of the judges. What it takes to win depends on the requirements of the specific award, plus relevance to the award’s audience. The latest successful thing stands a much better chance of winning than the latest thing, period. The goal is to win.

Industry 170

Industry Case Study B2B Resources 170

ImPRessions - Crenshaw Communications

JANUARY 27, 2022

Groundbreaking/unique/one-of-a-kind . Similarly, in press releases, PR teams often highlight an offering as ‘unique’,‘one of a kind’, or ‘groundbreaking.’ Bringing this to the top of your inbox . PR pros juggle multiple tasks and will keep a running list of things to check in on. You are on mute.

Course 418

Course Meeting Industry Corporate 418

PRSay

SEPTEMBER 11, 2023

Instead, pick one to two tools you want to try, and once comfortable with those, add on. In terms of news, pick a few outlets and reporters you trust who are covering AI frequently, and you’re likely to have a good sense of the most important things happening in the field. In terms of adoption of AI, two things stand out to me.

Enterprise 186

Enterprise Tools Technology Privacy 186

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2023

David defines newsjacking as “the art and science of injecting your ideas into a breaking news story so you and your ideas get noticed.” Newsjacking can also tie a brand to timely topics that lend themselves to stories in top-tier media outlets that can otherwise be hard to crack with things like company news.

Ethics 182

Ethics eBook B2B Blogging 182

ImPRessions - Crenshaw Communications

JUNE 22, 2021

For example, TikTok has taken the world by storm and no one wants to miss newer sites that could gain similar prominence. What kind of conversations take place on Clubhouse? Another thing that sets Clubhouse apart is its exclusivity. It features live discussions, training sessions, and Q&As, among other things.

B2B 405

B2B Social Media Media Instagram 405

ImPRessions - Crenshaw Communications

MAY 5, 2022

It was a bit nerve-wracking, but I approached things with an open mind and was eager to learn. . My role here is teaching me new things every day, and they’re useful rules for success. Since this is my first PR job, there are many things I didn’t know – from how to use Cision to how to prep for a client meeting.

How To 301

How To Writing Tools Energy 301

ReimaginePR

NOVEMBER 1, 2020

Susan McLennan from Reimagine PR walks you through how to work Zoom — everything from how to optimize your video and mic settings to changing your name on the screen to spotlighting, pinning, hiding, and bringing back your video — and one career-saving thing to know about the chat function.

How To 317

How To Video Interviews Meeting 317

Sword and the Script

FEBRUARY 27, 2024

Likewise, simply buying a car won’t get you to your destination, you have to fill it up with gas and drive. Traditionally, for the individual contributor in PR, you are only as good as your last placement. That leaves a lot of value unused on the table. That leaves a lot of value unused on the table.

Media 161

Media YouTube Pitching Survey 161

Presspage

APRIL 11, 2024

If you ask the three founders of Presspage, Bart Verhulst, Sébastien Willems and Tim van den Tempel, they have a clear answer: offer a smart solution that caters to your customers’ needs, and find the most talented people to make it happen. Last year, the Presspage team celebrated its 15-year anniversary. That’s how Presspage was born."

Enterprise 117

Enterprise Automotive Company Airlines 117

Presspage

FEBRUARY 28, 2024

The good news is that with a few simple precautions, you can breeze through any crisis while keeping your relationship with investors and customers intact. In this article, we’ll explore what crisis comms is and explain how you can revamp your emergency response with the help of the right comm tech software. With the right PR solution.

Crisis 113

Crisis Reputation Software Crisis Communications 113

ImPRessions - Crenshaw Communications

MARCH 30, 2022

Your B2B PR strategy is working and the press is interested in knowing more about your expertise. Here are a few tips on preparing for a media interview so you can absolutely nail it. Remember your media training . If you haven’t already undergone formal media prep, ask your PR team to set up a session when possible.

Interviews 322

Interviews Media Media Training Meeting 322

ImPRessions - Crenshaw Communications

OCTOBER 29, 2021

And it’s true; in this business, all you have is the time and talent of your people. During my time at Edelman, founder Dan Edelman came to the New York office for a meeting he’d called to update us on new hires in other offices. You should never be afraid to bring on someone smarter, better, or more talented than yourself.”.

Internal 310

Internal International Meeting Leadership 310

PR Fuel

FEBRUARY 11, 2024

One significant milestone for any growing company is when they begin hiring top executives. But imagine reading about one of your competitors in the news announcing a new hire a month after you did the same thing! Yours went under the radar while your.

Company 105

Company Writing 105

ImPRessions - Crenshaw Communications

MAY 12, 2021

Yes, it may be nice not to wake up early for your commute, but you want to give yourself ample time in the morning to get ready for the work day. You might think you’re bothering your coworkers by interrupting them, but you aren’t. Make sure you’re clear on what’s expected of you. Take a deep dive onto your accounts .

Internal 296

Internal International Agency Meeting 296

ImPRessions - Crenshaw Communications

MARCH 13, 2024

In PR, as in most businesses, transparency is a good thing. The time spent on other clients At a large agency where I once worked, a media relations person updated me on a pending pitch for a specific client in a meeting with a different, unrelated one. This is another one that should be in every pitch deck.

Agency 182

Agency Handbook Construction Pitching 182

Prowly

MAY 6, 2021

Let’s get one thing clear: your brand’s reputation matters. For better or worse, the public’s perception of you will have a big impact on your sales, revenue, and growth. This is one reason why PR is so vitally important.

Measurement 239

Measurement Reputation Analytics 239

Beyond PR

SEPTEMBER 14, 2016

The end result is this: If you want to be sure you’re reaching your audience – all of your audience, not just part of it – you have to make sure you’re reaching people the way they want to be reached, and language is a major part of that. Download our free guide Driving Audience Awareness by Targeting Your Press Release today.

Healthcare 40

Healthcare Insurance Insurance Pharmaceuticals 40

ImPRessions - Crenshaw Communications

JANUARY 5, 2022

One answer is to make them actionable. Here are some of the most useful ones for working in public relations. . Maybe you need a cybersecurity tutorial or an update on adtech trends. Just play that podcast or audio stream while getting ready for your day or in the background while working. . Another is to start small. .

Writing 310

Writing LinkedIn Social Media SEO 310

Agility PR Solutions

FEBRUARY 22, 2024

Motivating your employees will еnsurе that thеy arе happy to work and enable their productivity. One essential thing to note is that thе more engaged employees arе, […] The post 9 crеativе ways to boost productivity by motivating and inspiring your tеam appeared first on Agility PR Solutions.

Employee 96

Employee Company Trends Publicity 96

PR for Anyone

JANUARY 4, 2024

As a lifestyle expert, here to sprinkle some magic on your home and help you declutter like a pro. We’re going to dive into a room-by-room, section-by-section adventure, turning your chaos into calm, one brilliant idea at a time. A game-changing approach – organizing your clothes by color.

Real Estate 130

Real Estate System Creativity Groups 130

Sword and the Script

OCTOBER 24, 2023

You haven’t been in business long enough If your business is newer, your website may lack polish and detail, you may not have a ton of social media content and your product or service may have limited availability. Consider starting with trade and local or regional media while you ramp things up with your business.

Pitching 128

Pitching Newspapers Report Local 128

Prowly

MARCH 8, 2022

One thing is constant: the media landscape is always changing. We’ve grown accustomed to seeing editors move regularly from one publication to the next, and freelance journalists juggle different beats based on the publications they’re currently working with. In fact, this feels more true than ever before.

How To 197

How To Media Publicity 197

Communications Conversations

SEPTEMBER 14, 2022

Just browse your feeds for a few minutes for a quick glimpse into what I’m talking about. If your feed is like most people’s you’ll notice a ton of: Branded graphics – Some brands’ entire feeds are made of up these graphics. This is just one study. Your employees! What do you see?

Brand 215

Brand Branding Instagram Video 215

PR for Anyone

FEBRUARY 18, 2024

Are you ready to take your wine experience to the next level? National Drink Wine Day is February 18th, and it’s the perfect opportunity to indulge in your favorite vintages and explore new flavors. In this blog post, we’ll delve deep into the essentials and tips for making your wine celebration truly exceptional.

Blogging 130

Blogging Creativity Tools Education 130

Sword and the Script

SEPTEMBER 26, 2023

Contrary to conventional wisdom, 68% of people follow brands on social media to stay informed but they do it quietly and want it without all the buzzwords; 51% say the most memorable brands on social media do one simple thing: Respond A new report by Sprout Social offers further evidence of how social media is evolving.

Survey 125

Survey Social Media Brand Branding 125

Solo PR Pro

OCTOBER 17, 2023

Yet, there is one word that has continued to ring in my heart, lifting me above the never-ending litany of things gone wrong and that word is hope. Let the dark days of the present strengthen your resolve to fight for hope. Be resolute in your pursuit of it, as the chase leads you into a brighter future.

Community 105

Community Meeting Publicity 105

Agility PR Solutions

MAY 23, 2022

Many things factor into a business’s overall success, including profit margins, retention rates and the effectiveness of its products or services. One of the most important things is your business’s public face and reputation.

Reputation 155

Reputation Publicity Employee Brand 155

PRSay

OCTOBER 25, 2023

As the host of National Public Radio’s “All Things Considered” and a thought-provoking role as a Washington Post Opinions columnist, Michelle Norris has emboldened audiences through candid discussions about race, culture and communication in America. We’re snacking on stories, as opposed to a buffet. You just follow that.

Interviews 137

Interviews Video Storytelling Measurement 137

Remote PR Jobs

SEPTEMBER 25, 2023

Many of my clients are independent PR agencies that hire me to write the very same pitches, blog posts, and bylines I once received on a daily basis as a journalist. Based on my past career experiences and my current PR-focused projects, here are a few things that will make your pitch more likely to receive a response.

Pitching 100

Pitching Report Writing LinkedIn 100

Ethical Voices

FEBRUARY 26, 2024

Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted? It was definitely something that no one ever wants to go through, and it definitely is a career mark for me. How did you go about convincing them that your approach was the right approach?

Ethics 91

Ethics Healthcare Government Energy 91

Stern + Associates

FEBRUARY 28, 2024

One important channel for doing so is contributed content. And no matter how much things change, it’s still true. Here we’ll focus on the third kind and its unique advantages. It also enhances SEO, creating backlinks to your website and providing compelling material for social posting.

How To 98

How To SEO Strategy Social Media 98

Agility PR Solutions

OCTOBER 19, 2021

When it comes to planning your social marketing strategy, social videos are one of the most crucial pieces of the puzzle. The thing is, though, that understanding that videos are important for your campaign is only half the battle.

Video 189

Video Strategy Marketing Company 189

Sword and the Script

APRIL 23, 2024

Set some aspect of your budget aside – say 10% – for marketing experiments. That’s 10% of everything you do, every meeting, every one-to-one call with direct reports should have something to do with measurement. Yet a new study by Bain and Google brings something new to the conversation. click image for higher resolution) 2.

Software 120

Software B2B Company Marketing 120

PRSay

APRIL 28, 2020

Schedule out your calendar more rigidly to provide structure and breaks for yourself throughout the day! At the end of each day, which is a set time so as to eliminate all night email engaging, quickly use pen and paper to evaluate your day: what worked, what didn’t, what you’ll do differently. Cinthia Flores. Victoria Leigh Julien.

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Skype LinkedIn Energy Print 212