Prohibition

FEBRUARY 15, 2023

We worked on various projects alongside our talented in-house creative team that allowed us to help brands convey key messages, showcase new products and support wider campaign activity. To find out more about our creative or wider services, please contact the team.

B2C 62

B2C Creativity Energy Print 62

Prohibition

AUGUST 16, 2023

The world of publishing is not just about paper and ink anymore, the print publishing sector has faced a massive decline in recent years. Starting off as a small readership print-only magazine, Portfolio North has increased its readership to 35k, got an influential social following, launched its own digital edition, and soon its own app.

Print 62

Print Publicity Media LinkedIn 62

Burrelles Fresh Ideas

MARCH 5, 2024

Another recent report showed a full one-third (33%) of comms and PR pros said their overall media strategies rely on earned media the most — making it the highest PR priority over owned, paid and shared (in that order). Wait, what is earned media? Non-paid social media posts referencing a product or service.

Media 98

Media Nonprofit Pitching Analytics 98

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Adherence to social norms and etiquette is paramount, especially in a crisis. And an important note to foreign companies entering the market: very few English media titles exist in Japan.

Marketing 108

Marketing Newspapers Print Local 108

Stephen Waddington

MAY 26, 2021

Services: creativity, data and lead generation, eg. Inpulsus and Little Mesters Specialism: environment, social and governance (ESG), fintech and healthcare, eg. This is despite the fact that the pandemic has shown that there is no need for creative or professional services to be based in London.

Agency 161

Agency Report Print Healthcare 161

5W PR

MAY 4, 2023

This strategy is effective across various marketing channels like social media, print ads, and TV commercials. Being Creative and Innovative Nostalgia marketing uses the past, but brands can still be creative. It uses past elements like music, fashion, and pop culture to trigger emotions and memories.

Film 88

Film Marketing Consumer Fashion 88

PRSay

MAY 9, 2023

Definitions of EMV vary but, broadly, it means the value of earned publicity in unpaid third-party channels such as traditional media, social media and blogs. In this context, EMV is a calculation to determine the ad spend that would have been required for paid social media to achieve the same results as influencer posts.

Measurement 103

Measurement Marketing Pharmaceuticals Social Media 103

Onclusive

JUNE 2, 2021

The more specific you are about who you want to target to achieve the ‘why’—the solution to the problem you’ve identified above—the more impactful your plan and creative execution will be. Using a media monitoring and PR analytics platform can be instrumental in understanding which platforms work best for your target audiences.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Flack's Revenge

FEBRUARY 23, 2017

Luckily, Facebook offers the freedom to be creative and use eye-catching images in your profile, company page, ads and event invites. Luckily, TechWyse created this Facebook image sizes and dimensions cheat sheet to lend you a helping hand when crafting your next social media campaign.

Facebook 149

Facebook Guidelines Print Social Media 149

PRSay

OCTOBER 10, 2022

As an agency that heavily infuses fun creative in our earned, social and digital media campaigns, we wanted to understand consumers’ appetite for lighthearted approaches in brand marketing, given this challenging news climate. Fun doesn’t have to mean creative schtick. The online survey of 2,046 U.S. Fun is healthy.

Consumer 164

Consumer Brand Branding Marketing 164

Sword and the Script

MAY 21, 2019

My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. Social media for business was then in its infancy, and we were able to reach both decision makers and consumers with a limited budget and get real traction.

B2B 82

B2B Social Media Company Marketing 82

Burrelles Fresh Ideas

FEBRUARY 27, 2024

It showcased the unparalleled ability of brands to captivate audiences through a fusion of entertainment, creativity, and strategic promotion. System1 Group , a creative effectiveness platform, analyzed all the ads from Super Bowl LVII in 2023 and found that 60% of the top ads released their commercials early.

Sports 86

Sports Television Advertising Advertising 86

Burrelles Fresh Ideas

OCTOBER 24, 2023

Social media platforms, for example, can provide tremendous insight into the attitudes of target audiences. Soliciting customer review videos on social media enables decision-makers to assess the customer’s experience and define creative, targeted solutions for improving the product.

Strategy 97

Strategy Ethics Social Media Data 97

Sword and the Script

FEBRUARY 5, 2019

You can’t just spend your way to success in social media advertising. You can have the best research, personas, targeting, messages and creative – and still miss the mark. You just never had to worry about this sort of thing, at this scale, in a world of print ads and billboards. and use data to execute? Talk to Us !

Advertising 60

Advertising Advertising Social Media Twitter 60

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. There are no limits or boundaries to how far a story can extend.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

And today, successful PR goes beyond press releases and media kits, even though those two strategies are still relevant. Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events.

Video 110

Video Marketing SEO Social Media 110

5W PR

SEPTEMBER 28, 2023

Analyzing media options The media landscape is diverse, including traditional channels like TV, radio, and print, as well as digital platforms like social media, websites, and streaming services. Setting budgets Allocate budgets based on the media options chosen and the campaign objectives.

Media 78

Media Advertising Advertising Analysis 78

Cision

JULY 19, 2017

Do they prefer online media or print? Are they reading mostly blogs, or do they get their info via social media? Be creative. Then ask if the media contact would like a sample. Find the right outlet for your audience. Determine what publications they read, and what makes them tick. Write a standout pitch.

Pitching 235

Pitching Print Creativity Blogging 235

Cision

JUNE 29, 2015

The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution. Social media has moved from just being platforms to now being publishers.

Comparison 120

Comparison Television Print Social Media 120

Burrelles Fresh Ideas

MAY 7, 2024

These include the standard data most media monitoring firms provide, like media coverage volume (aka “counting clips”), impressions (circulation in print), ad value (or ‘media cost’). They are numbers that are simple to count. It’s all about context.

Analysis 95

Analysis Measurement Data Examples 95

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Find creative ways to make the standard announcement. Appeal to the imagination.

Instagram 159

Instagram Reddit Transportation Creativity 159

Prohibition

JANUARY 20, 2021

It would be very difficult to find a business that doesn’t use social media in some shape or form. Simply having a social media account isn’t enough. PR agencies are trained to convey messages to the public in a creative way that sparks interest. 2) It’s a perfect way to connect with the media.

Company 62

Company Software Crisis Management Agency 62

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Cision

JUNE 27, 2015

As long as there’s technology, there will be glitches–print out a hard copy in addition to providing access to an electronic version of your revised plan. Want tips on how to prepare for a social media crisis? Image: Andrew Kuznetsov ( Creative Commons ). Click here for our latest white paper today!

Crisis 120

Crisis Crisis Communications Brand Branding 120

Konnect Agency

JULY 6, 2022

Understanding the media landscape and the importance of timing outreach to align with the media’s needs are essential when securing top-of-the-line placements. A PR Agency Can Nurture Media Relationships Throughout the Year to Be Top of Mind for Holiday Features. Think Outside of Traditional Pitching.

Agency 52

Agency Print Pitching Product Launch 52

PR for Anyone

APRIL 3, 2024

Her expertise wasn’t limited to just mainstream labels; Adelina’s creative touch extended to vintage clothing and T-shirts, demonstrating her versatility and flair for style. She also tries bolder prints and funky eyeglasses, enjoying the freedom of expressing herself through fashion at any age.

Fashion 130

Fashion Instagram Industry Meeting 130

Norton's Notes

JULY 20, 2016

My manager and I form the ‘JCB Social Media team’ Between us, we run JCB’s global pages and provide support to the regions. Beginning with a social media, print and email tease campaign, we piqued the interest of thousands of people who all signed up to hear more about the machine.

Case Study 28

Case Study Social Media Study Media 28

Stephen Waddington

FEBRUARY 12, 2021

It’s not all bad; the challenges with traditional media have prompted communications professionals to look at alternative and new ways of engaging audiences on behalf of their clients. Long-form content has taken on a life of its own both in print and in audio also, particularly through podcasts.

Crisis Management 88

Crisis Management Print Ethics Local 88

Prohibition

JULY 21, 2023

The home has also been updated to add a spice of Ken-ergy, complete with his closet and some tasteful cow-print rugs. At Prohibition, we work with various brands across all sectors, B2B and B2C, to create innovative PR and social media campaigns that deliver real ROI and help meet business goals.

Wireless 62

Wireless Retail B2C Instagram 62

Prohibition

JANUARY 6, 2023

Videos allow your brand to communicate its unique messaging, offering or products in a creative and emotive manner that snaps the attention of your audience, instead of getting lost in overly long text. Enhance your Social Ads Performance. digital marketing, social ads, internet traffic, pr strategy, social media platform.

Video 62

Video Strategy SEO Engineering 62

Prohibition

JULY 5, 2019

Here at Prohibition, we love getting our creative juices flowing when planning feel-good campaigns that drive results for our clients. Together with CEWE UK , which is one of Europe’s largest photo printing company, we launched the Life in Colour campaign. CEWE Life in Colour Campaign. Take a further look at the campaign here.

Print 54

Print Film Instagram Creativity 54

ImPRessions - Crenshaw Communications

APRIL 26, 2016

An exec I worked with once told me he didn’t exist until he saw his name in print. Good public relations takes an exec’s POV and character traits and introduces them to the world through a combination of personality profiles, owned content, a social media presence and speaking gigs. PR output is as good as the input.

Print 120

Print Advertising Advertising Survey 120

Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Brand Branding SEO 62

Maxim Behar

JANUARY 11, 2024

There is competition, there is free relations, there is media, there is social media, my favorite topic. Because we get up in the morning we go on social media and we are bombarded with information, with news. We can't say we're not going on social media because someone might lie. Host: Yeah, I agree.

Leadership 59

Leadership Social Media Creativity Ethics 59

Cision

MAY 11, 2016

Klick Communications’ campaigns are designed around research and insight into the consumer, rather than focused on one-off media placements. . I’m inspired by their creativity and enthusiasm to deliver results. . to viral social media campaigns. . It involves being a strong writer, creative and well-spoken.

Television 120

Television Travel Tourism Pitching 120

Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. Do I need to parse the fine print of a scientific study every time I cite a statistic? Finally, if the information comes from social media, make sure it’s true before you regurgitate it in print or online.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Konnect Agency

NOVEMBER 26, 2019

Publications are getting increasingly more creative with the way in which they print or post paid media. Through paid media you are also able to expand the reach of your editorial through cross platform promotion. If you can find someone who has already publicly mentioned their love for your brand – even better!

How To 80

How To Print Agency Social Media 80