PRSay

OCTOBER 10, 2022

As an agency that heavily infuses fun creative in our earned, social and digital media campaigns, we wanted to understand consumers’ appetite for lighthearted approaches in brand marketing, given this challenging news climate. Fun doesn’t have to mean creative schtick. The online survey of 2,046 U.S. Fun is healthy. Embrace it.

Consumer 166

Consumer Brand Branding Marketing 166

Onclusive

JUNE 2, 2021

A public relations campaign is a series of activities that are planned in advance to achieve a clear objective, such as improving brand reputation, raising awareness of a new product launch, or reaching a specific audience to influence desired actions. . They must be carefully planned.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Remote PR Jobs

SEPTEMBER 25, 2023

If you don’t receive a response within one week of submitting, it’s safe to assume that your piece was not selected for publication. We’re unable to give feedback about why a submission may not have been selected for publication. Following up will not speed our review or improve the likelihood of a story’s acceptance.

Company 100

Company How To Leadership Pitching 100

Burrelles Fresh Ideas

MARCH 5, 2024

Securing earned media is still the highest priority for most public relations professionals. Yes, it’s true that in today’s digital landscape, public relations professionals no longer rely on earned media alone. And it’s not just public relations. Natural inclusion in trade publications. Unpaid search engine traffic.

Media 98

Media Nonprofit Pitching Analytics 98

5W PR

MAY 4, 2023

This strategy is effective across various marketing channels like social media, print ads, and TV commercials. Being Creative and Innovative Nostalgia marketing uses the past, but brands can still be creative. The post Tap Into Nostalgia for Your Marketing appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Film 88

Film Marketing Consumer Fashion 88

Cision

JULY 19, 2017

Mid-summer in public relations means one thing — holiday gift guide pitching season is here. Determine what publications they read, and what makes them tick. Do they prefer online media or print? Most publications publishing a gift guide have allocated gift guide editors who are responsible for putting together the pages.

Pitching 235

Pitching Print Creativity Blogging 235

Solo PR Pro

NOVEMBER 28, 2023

You can do this through local print shops and it is affordable and a wonderful gift. Solo and freelance public relations professionals typically have strong client relationships. A lower cost alternative is to take a photo and have it turned into a piece of art.

Local 96

Local Travel Print Groups 96

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

PRSay

MAY 9, 2023

Public relations has always been a challenge to measure. However, now that public relations is overlapping with marketing, you’d think demonstrating a return on investment (ROI) would be getting easier. Shalon Kerr (née Roth) is an award-winning author and has contributed to several PR trade publications. What is EMV anyway?

Measurement 103

Measurement Marketing Pharmaceuticals Social Media 103

Stephen Waddington

FEBRUARY 23, 2021

I’ve a deep respect for anyone that is so committed to the creative process that they’d do a recce of a run-down carpark. Over the course of the next hour, we wandered around the decaying Art Deco building and talked about our lockdown experiences, creativity, visual identity and Newcastle. In fact I’d underestimated Chris.

Creativity 97

Creativity Print Storytelling Meeting 97

Cision

OCTOBER 16, 2015

Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. While online marketing and content production may be the trend, other forms of media still lead the charge when informing the public about what’s new and important.

Content Marketing 120

Content Marketing Marketing Radio Media 120

5W PR

SEPTEMBER 28, 2023

Analyzing media options The media landscape is diverse, including traditional channels like TV, radio, and print, as well as digital platforms like social media, websites, and streaming services. Ad creation and submission Collaborate with the creative team to develop compelling advertisements that resonate with the target audience.

Media 78

Media Advertising Advertising Analysis 78

ImPRessions - Crenshaw Communications

AUGUST 17, 2016

These may be the dog days of summer, but public relations teams everywhere are working hard to book their CEOs and others in enviable speaking slots at upcoming conferences and trade shows. We are no exception, with outreach occurring now in categories as varied as 3D printing, online advertising and wearable tech, to name a few.

Conference 120

Conference Print Trade Shows Advertising 120

Burrelles Fresh Ideas

OCTOBER 24, 2023

This is where the voice of the customer comes to play such a critical role in developing public relations strategies that are effective, efficient, and timely. Soliciting customer review videos on social media enables decision-makers to assess the customer’s experience and define creative, targeted solutions for improving the product.

Strategy 97

Strategy Ethics Social Media Data 97

ImPRessions - Crenshaw Communications

MAY 29, 2020

But most eyes were on marketing like print and TV ads that could be quickly adapted to the new situation. Our team compiled dozens of mostly B2C brand email marketing communications sent between mid-March and mid-May, analyzing copy, creative and strategy. It’s also in the creative. Images reflect social distancing.

Marketing 156

Marketing B2C Retail Print 156

Melissa Agnes

JULY 2, 2014

She wanted to be her best creative self, writing for a greater cause than simply selling a product. And watching her social circle express their true creative talents in theatre and music certainly wasn’t helping. ” That includes your own posts on Facebook, emails, public messages, tweets, even phone calls.

Reputation 250

Reputation Print Customer Service Creativity 250

PR for Anyone

JUNE 30, 2021

You need to be pitching national publications NOW for stories that will go to print in October. topic that relates to you and your business, move that publication to the top of your list. It’s Christina Daves with this week’s Free Publicity Friday PR Tip. We are going to educate the public. PITCH IDEAS.

Pitching 130

Pitching Nonprofit Financial Insurance 130

Sword and the Script

NOVEMBER 26, 2019

But it’s also new and creative thinking in a time when the same old tactics are less and less effective. A good print ad in the analog world could drive coverage too. The post PR Tech Briefing: How Cision Impact is Bringing Earned Media Attribution and Retargeting to Public Relations appeared first on Sword and the Script.

Publicity 92

Publicity Media Advertising Advertising 92

ImPRessions - Crenshaw Communications

AUGUST 19, 2016

While those of us in public relations may differ over laptop types, or even the note-taking advantages of pen and paper, there are tech gadgets that offer great help to busy PR teams. The trend toward open-plan offices makes collaboration easier but also means coming up with creative ways to enhance focus.

Wireless 120

Wireless Print Hotels Travel 120

Polaris

NOVEMBER 26, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. This week, we’re talking about one of the most popular TED Talks ever: Sir Ken Robinson on Do Schools Kill Creativity?

Education 170

Education Training Media Training Interviews 170

Prohibition

JANUARY 20, 2021

PR agencies are trained to convey messages to the public in a creative way that sparks interest. By hiring an agency, you can ensure that your keeping an eye on the competition and are bettering your presence in terms of digital, print and social. 12) It allows you to be more creative. 8) It frees up your time.

Company 62

Company Software Crisis Management Agency 62

Cision

JULY 31, 2015

Issuing a public statement is an important first step, but it needs to be followed by action. Philanthropy done quietly is a great thing, but publicity is required here. A public crisis demands a public apology and public action. Also print out a hard copy for those people. So, print a handout.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. Modern public relations (PR) for marketing campaigns Public Relations (PR) is about building trust and genuine connections between brands and those who matter to them.

Video 110

Video Marketing SEO Social Media 110

Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. Do I need to parse the fine print of a scientific study every time I cite a statistic? You may be responsible for the process, or the publication may have in-house fact-checkers who handle it. In traditional journalism, diligent fact-checking is a given.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Cision

SEPTEMBER 25, 2015

My first taste of the working world came from the print shop my grandfather owned and operated since 1941. Life in the print shop was not for me – not like anyone ever suggested it should be. It was creative. Creativity and originality were among the first things to slip. We can get creative. It was interesting.

Survey 120

Survey Print Creativity Energy 120

ImPRessions - Crenshaw Communications

APRIL 26, 2016

Brand marketers often look to public relations to accomplish a great deal of “heavy lifting” in terms of creating awareness. An exec I worked with once told me he didn’t exist until he saw his name in print. PR is most effective at: Packaging a company’s story to resonate with reporters. Guaranteeing outcomes.

Print 120

Print Advertising Advertising Survey 120

Sword and the Script

JULY 30, 2019

Or consider these comparisons: Graphic design software is not creativity. A press release is not public relations. for a martech conference by Third Door Media , which I’d also hasten to add, prints three newsletters that I have read almost daily for many years. Marketing technology (martech) is not marketing.

Marketing 104

Marketing Comparison Enterprise Technology 104

Cision

JUNE 29, 2015

The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013. The visual nature of television may be serving as a buffer to the greater decline faced by print media. Consequently, more publications are integrating visuals into their news.

Comparison 120

Comparison Television Print Social Media 120

Cision

JUNE 27, 2015

When your brand improves operations, make sure you inform the public of what you’ve done, especially if the move is a direct result of customer complaints. As long as there’s technology, there will be glitches–print out a hard copy in addition to providing access to an electronic version of your revised plan.

Crisis 120

Crisis Crisis Communications Brand Branding 120

Stephen Waddington

FEBRUARY 12, 2021

Given that we have clients that span a variety of sectors, we engage with journalists who write for everything from mainstream to specialist publications. Long-form content has taken on a life of its own both in print and in audio also, particularly through podcasts.

Crisis Management 88

Crisis Management Print Ethics Local 88

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

Find creative ways to make the standard announcement. Yes, real news and announcements merit media coverage on their own, but creative storytelling tactics can make a bigger splash and leave a more lasting impression. Here are some PR lessons we gleaned from some of our favorite Instagrammers. Appeal to the imagination.

Instagram 159

Instagram Reddit Transportation Creativity 159

Konnect Agency

JULY 6, 2022

An excellent PR agency will set the stage in the early Summer to align on long-lead outreach for print inclusions and navigate the busy news cycle in the Fall to break through the noise for short-lead placements. A PR Agency Can Nurture Media Relationships Throughout the Year to Be Top of Mind for Holiday Features.

Agency 52

Agency Print Pitching Product Launch 52

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Sneeze guards top the list.

Crisis 151

Crisis Government Energy Community 151

Cision

MAY 11, 2016

I’m inspired by their creativity and enthusiasm to deliver results. . It was challenging to be in front of the camera – long hours of taping, scrutiny from the public and your portrayal is at the mercy of editors. . It involves being a strong writer, creative and well-spoken. What did you learn from that experience?

Television 120

Television Travel Tourism Pitching 120

Sword and the Script

JUNE 18, 2019

If you ask 10 different public relations (PR) professionals what they do for a living, you’d get 10 different answers. I culled through the answers pulling out as many as possible that were fit for print and listed them below. 17) “I help companies make more money by getting good publicity.”. 8) “Consult, coach, teach.”.

Employee 150

Employee Print Writing Survey 150

Cision

APRIL 28, 2015

Their publics responded in kind. It even issued full-page print ads showing how its salaries compared to average ones in the region. The public faced a trust issue. The public mostly ignored the story. It was an internal argument taking place in public. It didn’t affect the public any. Did it matter?

Employee 120

Employee Print Customer Service Local 120

Prohibition

JULY 21, 2023

The home has also been updated to add a spice of Ken-ergy, complete with his closet and some tasteful cow-print rugs. Get in touch with us today to find out how we could support you with your Public Relations. Drop us an email: hello@prohibitionpr.co.uk or give us a bell on 0113 430 4160.

Wireless 62

Wireless Retail B2C Instagram 62