NewsWhip

APRIL 4, 2024

NewsWhip has become an important technology tool in our monitoring toolkit and it is continuously innovating by including new features and new platforms. To learn more about how NewsWhip’s features can save you time and support internal stakeholders, read our energy company case study here.

Enterprise 78

Enterprise Small Business Case Study Social Media 78

Solo PR Pro

NOVEMBER 10, 2020

Neither can a communications counselor. Communications professionals are valuable resources. Consider looking at your communications and public relations counselors this same way. The comparisons between lawyers and communications professionals are endless. Identify the strong communications professionals from the weak.

Communications 99

Communications Comparison Exercises Interviews 99

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. More than ever, companies will look to the communications function to help them thrive in this disinformation age,” he said. What do we do with this information?

Conference 113

Conference Communications Storytelling Social Media 113

Critical Mention

MARCH 19, 2021

Through their dedicated effort and consistent energy, they drive customer acquisition and expansion and make strong company growth a reality.”. They are the top performing sales leaders, as reported by their peers and colleagues, in the software industry.

Software 78

Software Energy Technology Internal 78

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. During the summer, I had the opportunity to work as a public relations intern in the clean energy space.

Agency 89

Agency Energy Crisis Management Industry 89

Scott Public Relations

JULY 13, 2023

Los Angeles / July, 2023: The impact of the dramatic events of 2022 – Russia’s attack on Ukraine and the ensuing energy crisis and global economic uncertainty – continues to reverberate worldwide. The recent layoffs in the technology and startup funding winter have shaken things to a great degree adding to the ambiguity of the future.

Ethics 52

Ethics Survey Insurance Insurance 52

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Here are the top trends — based on client conversations, journalist insight and industry expertise — that’ll give teams the edge, along with a warning for cybersec communicators. Today, every company is a technology company. The last thing we need is a credibility crisis in cybesec communications.

Trends 156

Trends Healthcare Government Leadership 156

Stephen Waddington

JUNE 15, 2020

By Lisa Pantelli simplyIC is Europe’s largest digital workplace festival for those working in internal communications, HR, and enterprise communications technology. Delivering a masterclass in virtual events Community We wanted an event which would capture the elements of our in-person event that our attendees enjoy.

Enterprise 88

Enterprise Technology Community Internal 88

ImPRessions - Crenshaw Communications

JUNE 12, 2018

the concept of two-way internal communications to improve the company’s image after a mine strike massacre. In his 1906 manifesto, “Declaration of Principles,” he articulated his recommendation for honest, open, and accurate communications between companies and the public. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

PR in High Definition

JULY 28, 2022

This has also helped to fuel a collaborative culture when it comes to data, with the company’s internal data teams working with teams from external game studios – pooling together ideas and solutions to drive innovation and create an ever-improving experience. Elsewhere, the energy industry is also reliant on data.

Analytics 62

Analytics Data Energy Sports 62

Stern + Associates

APRIL 17, 2024

What should business leaders be communicating to employees and/or the public regarding the upcoming elections? Increase communication, keep values and mission in the forefront, help people who want to vote, and be attentive to their needs for their families. Managing in the age of outrage is different from simply managing outrage.

Policies 100

Policies Leadership Mobile Employee 100

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Here are the top trends — based on client conversations, journalist insight and industry expertise — that’ll give teams the edge, along with a warning for cybersec communicators. Today, every company is a technology company. The last thing we need is a credibility crisis in cybesec communications.

Trends 156

Trends Healthcare Government Leadership 156

Melissa Agnes

JUNE 4, 2014

What types of negative situations could occur that your organization is responsible for managing and communicating throughout? How does social media and technology in general put you at risk? How have you, or could you, leverage social media and mobile technology as a crisis preparedness strategy? Photo credit: cbc.ca.

Social Media 223

Social Media Healthcare Case Study Crisis Communications 223

Ethical Voices

FEBRUARY 26, 2024

I was working for Orange County government and I led the communications team through a nightmare week. We were sitting in the war room and waiting for updates to be posted on our website because we were the content providers and the information technology team posted it, and it just wasn’t practical.

Ethics 91

Ethics Healthcare Government Energy 91

Solo PR Pro

MAY 17, 2022

After wrapping up her studies, Daria worked for a labor union, then as a temp for a couple large companies — companies she eventually figured out how to turn into clients, kickstarting what would become Steigman Communications LLC. Daria launched Steigman Communications in 1989. From temp to small business owner. Solo PR Pro No.

Meeting 98

Meeting Agriculture Energy Travel 98

Stephen Waddington

AUGUST 12, 2020

It’s too early to understand the impact of the crisis but each entrepreneur tells a story of grit, energy, innovation and a distinctive proposition. My thanks to the founders of Authentic Comms, Boldspace, Coldr , Hard Numbers, Made by Giants, Priestley, Second Mountain Communications and SHOOK. I wish them all good luck. Adam Driver.

Agency 161

Agency Meeting Crisis Energy 161

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Whether you’re seeking a firm that excels in B2B technology PR, or an agency with international capabilities for consumer brands, consider these tips to help find the right agency for your needs. The post 6 Tips For Picking The Right PR Firm For You appeared first on Crenshaw Communications. Look for relevant experience.

Energy 136

Energy Agency B2B Leadership 136

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Whether it is handled by an internal team or an external agency, PR is a useful brand-building tool for startups, especially for B2B companies. Yes, it takes time and energy, but for many entrepreneurs, it gives voice to the very trends and observations they’re articulating one-on-one to partners, investors and employees.

B2B 232

B2B Agency Energy Media Relations 232

Stephen Waddington

OCTOBER 20, 2020

Members range from one person organisations to founder teams, and agencies already scaling to subsidiaries of international firms. And there’s still a huge under-utilisation of technology and lack of innovation in servicing and reporting models that is there for smaller, more nimble start-ups to exploit,” said Sparey.

Agency 117

Agency SEO Groups Energy 117

PR 20/20

NOVEMBER 30, 2022

So, how can teams pinpoint what went wrong and redirect marketing energy? As Paul Roetzer ( @paulroetzer ) states in Chapter 8 of The Marketing Performance Blueprint : “Every marketing plan should start with an honest internal marketing assessment. Technology. Also, consider where you can make training mandatory.

Marketing 52

Marketing Technology Internal International 52

The Hoffman Agency

FEBRUARY 14, 2024

Unrelenting geopolitical tensions make business and communications even more challenging than usual. In the ever-changing landscape of global business, China remains a strategic hub for multinational tech companies despite challenges on both the business and communications fronts.

Local 36

Local Government Banking Policies 36

Stern + Associates

JANUARY 6, 2022

As you make decisions around leadership, company culture , technology and innovation for 2021 and beyond, be sure to keep these recognized experts in mind. Leading Technology and Humans Rights Scholar Who Helps AI, Video Game and App Developers Avoid Building Biases into Products. Communicating Your Brand to Diverse Audiences.

Leadership 62

Leadership Policies Engineering Technology 62

PR 20/20

DECEMBER 5, 2022

How can we introduce HubSpot to our team and train them on the technology? To increase adoption, what resources can we provide our team with, both internal and external? HubSpot’s automation tools are a must-have if your goal is to personalize communications with your target audiences and increase your team’s productivity.

How To 77

How To Tools Knowledge Base Meeting 77

Maxim Behar

APRIL 14, 2024

How do these different roles complement each other, and how do they shape your perspective on communications? And that's how I combine all the diverse activities that fill my day, but now they can be summed up with a single word – communications. Now, it sits in my small room at the M3 Communications Group, Inc.

Writing 59

Writing Social Media Meeting Facebook 59

NewsWhip

JUNE 23, 2021

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach Partnerships with technology | Jump to text. But the technology is relatively there.

Data 78

Data Media Analytics Energy 78

OnePitch

MAY 12, 2022

His career has spanned the intersection of business, technology, and communications. Energy and enthusiasm are contagious. Do that in high-energy, short and impactful soundbites. It lives at the intersection of business, technology and communications. Call them tips, or a way of life in the world of media!

Strategy 52

Strategy Interviews Pitching Energy 52

Sword and the Script

JANUARY 20, 2018

This is also an important point because marketing technology is only useful if people actually use it. The full paper has examples from various vertical markets including healthcare, energy and travel among others. Many marketers struggle with communicating complex value propositions simply and clearly,” wrote Mr. Sandau.

Case Study 100

Case Study B2B Study Marketing 100

Barokas

FEBRUARY 5, 2019

This means that the time- and energy-intensive task of strategizing, writing, editing, distributing and tracking content, and the success of those projects, sits on the shoulders of teams that are likely spread too thin. If you are among the many in-house communications professionals dealing with these challenges, check out our tips below.

How To 60

How To Marketing Resources Journalism 60

Deirdre Breakenridge

JANUARY 3, 2018

The Agony of Decision : I had the pleasure of reading Fred Garcia’s earlier book, The Power of Communication and was blown away. The interviews with business leaders are eye-opening. I was fascinated with the story about Issy Sharp and how he was able to take a different approach expanding the Four Seasons Hotel internationally.

Crisis 0

Crisis Journalism Hotels Case Study 0

Stern + Associates

SEPTEMBER 22, 2022

His evidence-based exercises and vivid stories illustrate essential confidence-boosting strategies and principles that sharpen focus, increase energy and altogether bring a sense of purpose to work. Striking a Balance Between Independence and Loyalty. Questions Are the Answer: How to Look Inward for an Outward Purpose.

Employee 62

Employee Leadership Exercises Mobile 62

Solo PR Pro

DECEMBER 22, 2020

Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. *Be In 2020, PRSA held the ICON conference virtually for the first time and explored social injustice, strategic communications, misinformation, the pandemic and more — stay tuned for details about what 2021 has to offer!

Conference 58

Conference Content Marketing Community Education 58

Barokas

JULY 6, 2017

Richard Hendricks is forced to meet with the head of PR before the interview to work on his communications skills. Calling an immediate internal huddle to discuss the best path forward, in addition to taking one million deep breaths, is the best way to approach the fire drill. Cantwell to set the record straight.

Energy 68

Energy Interviews Conference Report 68

PR 20/20

DECEMBER 6, 2016

Artificial intelligence technologies are advancing rapidly, to the point where the Associated Press now has machines writing full earnings reports. The Marketing Artificial Intelligence Institute was created to understand how AI technologies are transforming marketing. This isn’t to say the technology won’t exist to do that.

Content Marketing 40

Content Marketing Marketing System Technology 40

Stephen Waddington

MAY 23, 2018

A new report published by the CIPR examines how much of what we do in public relations is threatened by technology. It examines the impact of technology and specifically AI on public relations practice. Technology is impacting PR in a variety of ways, including the simplification of tasks; listening and monitoring; and automation.

Analysis 60

Analysis Technology Tools Exercises 60

Shift Communications

OCTOBER 16, 2017

The fourth way to generate ideas is through intentional internal conflict. Vice President, Marketing Technology. cta] The post Creative PR: 4 Idea Generation Techniques appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Idea Generation: Intentional Conflict. Christopher S.

Creativity 96

Creativity Product Launch Examples Energy 96

PR 20/20

SEPTEMBER 17, 2019

“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics.

Conference 97

Conference Marketing Case Study Content Marketing 97

PR 20/20

JUNE 25, 2019

Technology and data have supercharged consumer expectations for a personalized, connected experience. But technology isn’t the whole story. Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Communicate your purpose to build trust and loyalty. Take a stand.

Marketing 52

Marketing Storytelling Technology Community 52