Cision

APRIL 6, 2016

Why does all this matter to brands? For several weeks, much of the nation turns its eyes to this tournament, providing real-time insights into brands’ target audiences and opportunities to engage with them as a friend, instead of a money-hungry business.

Infographics 120

Infographics Apparel Sports Software 120

Cision

DECEMBER 5, 2017

Brands who blog have more indexed web pages, which boosts SEO. An active blog authenticates your brand, revealing your personality, expertise, and values, which helps to build your subscriber base and sparks customer loyalty. Infographics. I love infographics. Infographics absolutely do the trick. Case Studies.

Infographics 235

Infographics Case Study Content Marketing Video 235

Cision

MAY 3, 2017

Journalists are still trusted, but believe that the public trusts them less due to the subversive censorship tactics of special interest groups, the inflamed political climate and brands that aren’t totally honest in their PR practices. Without free press, there will be no avenue for brands to tell their story.

Brand 253

Brand Branding Government Ethics 253

Cision

AUGUST 14, 2017

Generating and distributing your brand’s vital news is an important part of how you stay relevant in the minds of the media and your wider customer base. What event, milestone, or company change is occurring? If you’re hosting an event, where will the event take place? What is the news announcement?

Writing 310

Writing How To Infographics Pinterest 310

Cision

DECEMBER 11, 2017

Generating and distributing your brand’s vital news is an important part of how you stay relevant in the minds of the media and your wider customer base. What event, milestone, or company change is occurring? If you’re hosting an event, where will the event take place? What is the news announcement?

Writing 293

Writing How To Infographics Pinterest 293

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. Static infographic.

Infographics 160

Infographics Data Blogging Mobile 160

5W PR

FEBRUARY 5, 2024

The better option depends on each channel and what aligns best with the parenting brand’s goals and audience. Understanding this is crucial for parenting brands. This strategy helps companies build brand awareness , nurture leads, and showcase their expertise through blog posts, case studies, and infographics.

Marketing 78

Marketing Case Study Infographics Survey 78

Buzzstream

FEBRUARY 1, 2024

Quote/Interview Pitch Outreach Template Pitching quotes from a thought leader, C-suite executive, or relevant spokesperson for a third-party report or news event is a great way to get press mentions and links. Here’s an example of how I helped get [Site/Brand] to rank for [target keyword] here [link]. but the link seems missing.

Pitching 87

Pitching Infographics Survey Resources 87

PR Fuel

SEPTEMBER 23, 2021

You can generate brand awareness, build recognition, and expand your reach online. Not sure how to grow your brand authority and reach using a press release? You can appear in front of their existing audience to boost your brand visibility. Redesign of the company’s brand. Upcoming special event.

Brand 94

Brand Branding How To SEO 94

5W PR

JANUARY 31, 2024

Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

5W PR

JULY 15, 2020

Media kits are an excellent way to introduce the brand to people who may be unfamiliar with it, such as influencers, event attendees, journalists, or prospective clients. While a media kit is a collection of information about the brand, not all media kits will look the same. Evolution and History of Media Kits.

How To 176

How To Media Guidelines Pitching 176

PR Fuel

JUNE 18, 2020

They’re written in an objective way and often contain quotes, statistics, infographics, and eye-catching headlines. Since press releases are going out to journalists, they build a large amount of credibility for your brand. They Build Credibility. People trust journalists because they have a strict code of ethics.

Infographics 105

Infographics SEO Writing Pitching 105

Newsfile

NOVEMBER 14, 2023

Get essential tips and inspiration to create standout holiday press releases and elevate your brand this festive season. Top 5 Holiday Press Release Themes for Any Industry Leverage the holiday season to showcase your brand’s story with the following top five press release themes. UK consumers are expected to spend £24.1

Examples 116

Examples Energy Retail Product Launch 116

Beyond PR

SEPTEMBER 27, 2016

Events are innately social; they thrive on interaction, engagement, and community. With such a high concentration of news and innovation in one place, it’s no surprise that trade shows and other industry events generate a plethora of content. For events, you want to reach audiences outside of (and including) your followers.

Social Media 40

Social Media Trade Shows How To Media 40

Newsfile

SEPTEMBER 27, 2023

Click thumbnail image below to view press release Harness Social Media Brands are engaging their audiences in social media to amplify press releases and PR. Moreover, you can use high quality images, videos, infographics, tables or charts. Furthermore, brands often tie in emotional and sensory aspects of fall to convey news.

How To 95

How To Tourism Fashion Travel 95

Beyond PR

FEBRUARY 21, 2017

The key to getting great PR however, hinges on your brand’s story – what’s the “why?” Part two is delivering the brand story using best practices. If there is a news event external to your company that is controlling the news cycle, take that into account – your brand story won’t travel as far.

Brand 71

Brand Branding Media Infographics 71

Newsfile

SEPTEMBER 28, 2023

Click thumbnail image below to view press release Harness Social Media Brands are engaging their audiences in social media to amplify press releases and PR. Moreover, you can use high quality images, videos, infographics, tables or charts. Furthermore, brands often tie in emotional and sensory aspects of fall to convey news.

How To 93

How To Tourism Fashion Travel 93

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2017

Quill transforms data into automated, human-sounding Intelligent Narratives that offer brand insights to improve every aspect of communication. SelfMade digitally styles entrepreneurs and SMBs to help grow their brand on social media. Is your brand’s Instagram stalled at a few thousand followers?

Tools 147

Tools Radio Data Analytics 147

ImPRessions - Crenshaw Communications

MAY 3, 2018

PR , advertising, and marketing should be working together as well-oiled gears in a powerful machine that propels a brand toward success. By supplementing advertising with a PR campaign, a brand can earn visibility that attracts leads. Close behind are e-books (67%), infographics (66%), and blog posts (66%).”

Advertising 178

Advertising Advertising B2B Reputation 178

The Hoyt Organization

FEBRUARY 12, 2024

This makes it a powerful tool for businesses to connect with their target audience and elevate their brand’s online presence. How To Use LinkedIn To Boost Your PR Strategy Leverage Data-Driven Storytelling Since every brand has a unique story, what will make yours stand out on LinkedIn? The answer is data-driven storytelling.

LinkedIn 57

LinkedIn Publicity SEO Storytelling 57

Cision

FEBRUARY 15, 2016

All brands want mentions in trusted third-party media outlets. What are you already doing to establish thought leadership and build brand awareness? What are you already doing to establish thought leadership and build brand awareness? Want to make the most of hosting industry events? Want to earn more media mentions?

Conference 120

Conference How To Infographics Leadership 120

Buzzstream

FEBRUARY 9, 2024

Types of Press Releases Companies issue press releases for various reasons, so it is crucial to understand the different types of press releases; let’s break down some of the more common types of releases: product or brand launches, company news, event announcements, and reports.

Examples 62

Examples Product Launch Data Report 62

Critical Mention

APRIL 24, 2020

You can also tailor your posts to discuss trends or events that are timely to your audience. Do… Maintain Consistent Branding. Brand Consistency Breeds Sustained Awareness. Include your logo in infographics, social media posts or any other content that has the potential to be shared by others. . Share Tweet Share.

Infographics 103

Infographics Radio Instagram Sports 103

Burrelles Fresh Ideas

APRIL 2, 2024

As PR pros, we’re all about captivating crafting content that resonates with target audiences, fuels brand loyalty, and drives results. These insights form the foundation for our infographic – a must-see for any PR pro! But reaching the right people with maximum impact? That’s where traditional media comes in.

Media 103

Media Radio Print Newspapers 103

ImPRessions - Crenshaw Communications

APRIL 18, 2019

In the ideal world a PR budget has room for everything — a robust media relations component, branded content, strategic events, influencer outreach, and possibly borrowed-interest tactics designed to ramp up news during quiet periods. Survey results can easily become infographics or the centerpiece of a customer newsletter.

Infographics 149

Infographics Retail Resources Employee 149

PR 20/20

FEBRUARY 7, 2023

Beyond building brand awareness and optimizing search engine ranking, we know that content is the key to educating and informing prospective customers about your products and services and establishing trust with your target audiences. Even better, webinars repurposed after the event function as a lead generation hook , gated behind a form.

Examples 52

Examples eBook Infographics Analytics 52

Cision

JANUARY 26, 2016

All brands want media coverage. But if your pitch sounds exactly like every other brand’s, it will get ignored. Cision’s tip sheet, “ 71 Ways to Get Media Coverage ,” offers a comprehensive list of tactics for securing the coverage your brand deserves. It’s time to become the brand that everyone knows and loves.

Media 120

Media Pitching Trade Shows Infographics 120

Prohibition

DECEMBER 13, 2022

There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns. An example of a survey led digital PR campaign is one we did for a leading food and drink brand , Black Sheep, who champion quality cask ale. Proactive digital PR.

Digital PR 62

Digital PR Analysis B2C Examples 62

Landis PR

DECEMBER 11, 2023

If you can get your planning right today, you’ll have an aligned brand message with business objectives, enhance visibility, and be able to build enduring relationships with your audience. Develop a Strong Brand Message: Your brand message should be clear, consistent, and reflective of your company’s values and mission.

Strategy 59

Strategy Company Communications Construction 59

Sword and the Script

DECEMBER 22, 2020

A study by a marketing analytics firm found “On average, brands that increased media investment [during a recession] realized roughly a 17 percent growth in incremental sales, and more than half saw subsequent improvements in year-over-year ROIs over a two-year period during the recession.”. Live events shrink by 64% in 2020.

Survey 178

Survey Marketing B2B Study 178

PR Fuel

OCTOBER 16, 2020

They’re written in an objective way and often contain quotes, statistics, infographics, and eye-catching headlines. Since press releases are going out to journalists, they build a large amount of credibility for your brand. They Build Credibility. People trust journalists because they have a strict code of ethics.

Infographics 52

Infographics SEO Writing Pitching 52

Critical Mention

MARCH 22, 2019

It erases randomness and provides marketers the ability to create a calendar that is both adaptable to rapid changes in their industry but also mindful of significant events throughout the year. We’ve outlined five steps to post your content on social media and generate brand awareness, putting your company in the spotlight.

Social Media 62

Social Media eBook Infographics Media 62

Beyond PR

DECEMBER 5, 2017

Brands who blog have more indexed web pages, which boosts SEO. An active blog authenticates your brand, revealing your personality, expertise, and values, which helps to build your subscriber base and sparks customer loyalty. Infographics. I love infographics. Infographics absolutely do the trick. Case Studies.

Infographics 72

Infographics Case Study Video Survey 72

Cision

SEPTEMBER 9, 2016

Use language your audience will clearly understand and ensure your voice is consistent with your brand and industry. Whether you want people to buy your product, give a donation or attend your event, you need to specify the action you want readers to take. This could be a video, photos or an infographic. Call to Action.

Infographics 120

Infographics Guidelines Creativity Pitching 120

ImPRessions - Crenshaw Communications

JUNE 28, 2018

They can also be used like flash polls after a news event. Media love poll-results story pitches, especially when accompanied by visuals like infographics. For a mattress company, we converted NIH data on how many hours people sleep every night into a branded national index of “most sleep-deprived cities.”

Storytelling 149

Storytelling Data Survey Financial 149

Cision

FEBRUARY 29, 2016

If your communication doesn’t stand out with pictures, infographics or banners, people are either deleting or ignoring your messaging, says Amie. Think about your PAC as a brand, says Amie, so when people see your logo, there’s no mistaking who you are or what you do. Make your branding reflect that,” she continues.

Communications 120

Communications How To Infographics Policies 120

Marketwired

MARCH 31, 2016

In the process of preparing for the event we discovered a few ways that the IR community is using digital technology to more effectively reach and engage investors, shareholders, analysts and target media. Salesforce uses infographics to highlight important points in its earnings reports. Playing to a visual world.

Technology 100

Technology Infographics Financial YouTube 100