Burrelles Fresh Ideas

SEPTEMBER 19, 2023

But if your campaign failed to drive results, perhaps it needs more intensive aid from the PR team. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing. Let’s start with the basics!

Video 108

Video Marketing SEO Social Media 108

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

Fun fact about me: before getting into PR , I wanted to be a reporter. Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. People who enter PR from other backgrounds need to adapt quickly.

Writing 294

Writing Journalism Pitching Guidelines 294

Maxim Behar

JANUARY 16, 2024

CEO takes to top spot of the global platform Thinkers 360 of its annual PR ranking. He is the only professional to achieve the highest score of 100 points, surpassing PR experts from around the world. "I Maxim Behar, a Bulgarian entrepreneur and M3 Communications Group, Inc.

Groups 59

Groups Interviews Video Social Media 59

ImPRessions - Crenshaw Communications

MARCH 23, 2022

Any good PR agency team wants to get a new engagement up and running as quickly and as well as possible. A strong start on a PR program makes for a more lasting and fruitful relationship. With that in mind, here are a few best practices that we find to be helpful when it comes to launching a new PR program and a budding relationship.

Agency 310

Agency Meeting B2B Conference 310

Bianchi Biz Blog

FEBRUARY 29, 2024

The earned media landscape is evolving. member firms to understand how difficult obtaining earned media has become in recent years, as well as what factors are contributing to the situation. FINDING 1: It’s unanimous: PR practitioners agree that generating earned media has become significantly more difficult.

Report 101

Report Automotive Media Local 101

OnePitch

OCTOBER 20, 2022

On this month’s profile, we are talking with Jennifer Reinhard , Vice President/Media Group Manager in Ketchum ’s Earned Media Specialty Group (EMSG). She has experience in corporate reputation management and crafting earned media stories. Read below for the entire interview with Jen: . lens to planning for our clients.

Media 96

Media Sports Agriculture Pitching 96

Deirdre Breakenridge

APRIL 29, 2019

By Frank Strong, Founder & President of Sword and the Script Media. Media relations is hard and getting harder. That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. A majority (68%) of respondents said media relations is getting “harder” (53%) or “much harder” (15%).

Survey 377

Survey Media Relations Media Ethics 377

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on PR Daily Landing coverage in reputable news outlets is essential in this era of dwindling public trust. Drastic changes in the media and cultural landscape have altered PR and marketing in recent years. One reason is that PR is more relevant—and valuable—than ever. PR drives SEO. Here’s why: 1.

Mobile 100

Mobile SEO Reputation Web 100

5W PR

OCTOBER 4, 2023

Mental health PR strategies can break down barriers, raise awareness, and encourage open conversations. PR professionals can create informative campaigns about mental health, including prevalence, causes, and treatments. These campaigns can be shared through social media, press releases, webinars, and workshops.

Strategy 88

Strategy Employee Education Resources 88

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on MuckRack As a PR professional, staying on top of current events and industry trends is a crucial part of the job. Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. When it comes to the news industry, trending topics come and go like the tides.

Pitching 100

Pitching Interviews Trends Journalism 100

Sword and the Script

OCTOBER 20, 2020

Which organizations, blogs, anything communications/PR, do you recommend subscribing?” I’m grateful to whoever mentioned my work; this blog has been publishing for more than 10 years. PR blogs You have to keep an eye on blogs because blogs come and go – countless PR blogs used to be great that no longer publish.

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Resources Publicity Reddit Interviews 117

5W PR

AUGUST 23, 2023

Public relations specialist PR specialists develop and implement communication strategies to promote and protect client or organizational reputation. They create press releases , media pitches, and coordinate interviews to generate positive media coverage.

Publicity 78

Publicity Public Affairs Crisis Communications Policies 78

5W PR

FEBRUARY 19, 2024

It includes the impact of choices and behaviors on overall health and wellness as well as the role of products and services in promoting or compromising wellness. Companies can create informative content in the form of blog posts, webinars, and social media discussions in an effort to share valuable knowledge from credible experts.

Consumer 78

Consumer Industry Brand Branding 78

Solo PR Pro

OCTOBER 31, 2023

As a solo PR Pro, you have the freedom and flexibility to remain truly solo or scale your solo PR business by adding contractors or employees. Transitioning from a one-person PR operation to managing a team can be a rewarding journey, but it's not without its challenges.

Agency 68

Agency Publicity Training Financial 68

Cision

DECEMBER 28, 2017

Editor’s Note: This post was originally published on PR Newswire’s Beyond PR blog. February: Strategize Your Blog Content for the Future. A lot of businesses come up with blog topics in the moment rather than planning in advance. March: Revisit Your Best Content. This is great fodder for future content.

Content Marketing 0

Content Marketing Marketing eBook Trade Shows 0

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

5W PR

JULY 15, 2023

In the beauty and wellness industry , corporate communications play a crucial role in shaping brand perception, establishing credibility, and fostering customer trust. Share valuable insights, trends, and expert advice through blog posts, articles, and social media content.

Corporate 78

Corporate Industry Communications Ethics 78

5W PR

SEPTEMBER 11, 2023

Role of public relations in health and wellness communications Public relations is a communication discipline that focuses on building and maintaining positive relationships between organizations or individuals and their target audience. Media coverage increases the visibility of the study and helps in reaching a broader audience.

Publicity 78

Publicity Communications Study Storytelling 78

Deirdre Breakenridge

FEBRUARY 15, 2017

College graduation is in May and students are preparing their resumes, reaching out to professionals and pursuing their PR career interests. PRStudChat wants to help with a virtual Career Day chat session with professionals and educators offering guidance and sharing their experiences in PR. On Wednesday, February 22nd, at 8:30 p.m.

Twitter 281

Twitter System Community Healthcare 281

Landis PR

MAY 2, 2022

Note: This is a reposted blog by our Public Relations Global Network partner, Sound Public Relations. For the original blog, please visit here. PR is a constantly changing industry, but a few aspects are guaranteed: 1. Helping clients achieve the best coverage means interviews with the media. Be Prepared.

Interviews 59

Interviews Media Training Media Relations 59

Sword and the Script

JANUARY 31, 2023

My last PR tech sum went up in early November – and there’s a lot that happened between then and now. I’ve teased the deals in the headline, but there are a lot of AI happenings in PR too. Truescope is an Australian-based startup focused on media monitoring. PR Tech Briefing]. million in November of 2021.

Software 78

Software Case Study Technology Tools 78

Newsfile

JANUARY 30, 2024

Melissa Strle It can be challenging for PR professionals to navigate through an array of tools and strategies. Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

Victorious PR

JUNE 8, 2023

In the fast-paced and ever-evolving world of cryptocurrencies and blockchain technology, a robust public relations (PR) strategy is essential for the success and growth of any project. To establish trust and credibility, working with a reputable crypto PR agency becomes imperative. This is where blockchain PR agencies excel.

Education 52

Education Community Agency Crisis 52

Stern + Associates

MARCH 17, 2023

The media landscape is constantly changing – that much is a cliché at this point, even if it’s true. The question is what are the solutions to these challenges and – more ambitiously – what are the inherent opportunities of the transformed media landscape? This leads us to our top 3 media relations opportunities for 2023.

Media Relations 105

Media Relations Media Storytelling Report 105

PR Conversations

OCTOBER 27, 2023

By João Duarte, National Scientific Committee member, FERPILab 15 years ago, a group of PR scholars, practitioners, critics, and lecturers collectively challenged Jim Grunig to address some of the recurrent issues that emerged in the PR Conversations blog at that time.

Exercises 70

Exercises Interviews Public Affairs Financial 70

Prohibition

AUGUST 29, 2023

This is where food PR comes in. Here we will explore five food PR ideas that can help businesses successfully launch new products and menu items. Here we will explore five food PR ideas that can help businesses successfully launch new products and menu items. Food PR also helps to build credibility and trust.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

Sword and the Script

JANUARY 17, 2023

If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful . My last PR tech sum went up in November of last year – and very little in the way of substantive news has happened in the PR technology community since.

Technology 92

Technology Software Resources Pitching 92

Presspage

JUNE 23, 2021

From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size. Upkeep of media lists.

Communications 210

Communications Measurement Tools Enterprise 210

Sword and the Script

JULY 27, 2021

Where some see diminishing value in media relations others see opportunity; the best way to improve results is to use a combination of pitching, content and social media. The media relations struggle is real. Perhaps invest in people, research or tools to help facilitate media relations. Need help with marketing or PR?

Media Relations 172

Media Relations Media Pitching Survey 172

Victorious PR

JUNE 15, 2023

The recent news surrounding regulatory actions and the crypto industry’s key players has highlighted the essential role of public relations (PR) for crypto projects. PR becomes paramount during these times to provide clear and transparent communication to stakeholders, including investors, users, and the community.

Community 52

Community Education Leadership Guidelines 52

Sword and the Script

AUGUST 8, 2023

This was followed by social (84%), sales presentations (84%), nurture emails (75%) teasers from other places on the website (73%) and newsletters 61% Two uses for case studies that aren’t on the list but have value are media relations and blog posts. Case studies make for excellent blog posts too.

Case Study 122

Case Study Study Company B2B 122

PR Conversations

NOVEMBER 22, 2023

Publication of that collective interview was prompted by my piece called A radical view of PR , which generated 48 comments including, notably, a response from Jim Grunig – one of several in the resulting lively discussion. These developments also gave life to what was known at the time as ‘digital PR’ or ‘E-PR’.

Education 52

Education Reputation Leadership Technology 52

Cision

MARCH 17, 2017

Crosby Noricks is the founder and director of PR Couture , the leading source for fashion and lifestyle communicators and the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR. What drew you to the field of Fashion PR and led you to launch PR Couture 10 years ago?

Fashion 227

Fashion Travel Interviews Instagram 227

ImPRessions - Crenshaw Communications

MAY 18, 2017

Recently a journalist posted some basic advice for public relations people to improve media relationships. Creating better relations between PR and journalism begins with PRs getting acquainted with the work of journalists in industries relevant to their clients. Improved Media Relations Means Better Pitches.

Media 212

Media Pitching Report Interviews 212

5W PR

DECEMBER 6, 2018

In this week’s 5W Spotlight, we sat down with Nicholas Koulermos, Associate Vice President of Corporate, to discuss his journey into the PR industry. His advice for people looking to get into PR? Live and breathe your clients…” Read the full interview below! . What inspired you to get into PR? Joe Biden…sort of.

Public Affairs 100

Public Affairs Sports Training Interviews 100

Newsfile

JANUARY 24, 2024

The public relations field covers a wide array of tools and you may find it hard to know how to prioritize your PR efforts in 2024. So, to help you out, we’ve identified the top 5 PR trends in 2024. 74% of PR pros report an increase in work quality when using AI. Chances are you’ve got a lot on your plate.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Cision

JUNE 25, 2015

Instead, play an active role in getting the most out of the coverage. Share on social media. If you do nothing else to leverage new press, do ensure you amplify the news on social media. This practice has another added benefit for PR pros: today’s reporter is expected to drive traffic to his or her news outlet.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120