Cision

JUNE 2, 2016

In this interview, Eileen shares her thoughts on the challenges of creating meaningful content, the importance of listening well to build relationships and the need for strong writing skills in public relations. Brands can overcome this challenge and establish trust by developing meaningful content that consumers will share and share again.

Insurance 120

Insurance Insurance Writing Sports 120

PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Mindful Marketing

JULY 17, 2021

So, is consumer space travel worth its astronomical price? For some it’s hundreds of dollars to see a sporting event or a Broadway show; for others it’s thousands of dollars to travel to a special destination for skiing or scuba diving. ” Subscribe to Mindful Matters blog. I've been among the indulgers.

Tourism 115

Tourism Travel Nonprofit Banking 115

The Proactive Report

JUNE 17, 2018

Consumers have access to a wealth of information. HerRoom.com, an online lingerie company, tested all the sports bras they sell and made a series of videos of women running in each bra. An interview with her posted on the page raised this content from blah to important, and health bloggers and the mainstream media took notice.

B2C 157

B2C Study Exercises Sports 157

Contently - Strategy

MARCH 11, 2020

I’ve written dozens of case studies for the experiential marketing agency Mirrorball , and now do so weekly as part of my full-time job as a sports marketing writer and content strategist for Facebook. Once the assets get approved, promote it wherever you can—company blog, social profiles, website landing pages.

Case Study 140

Case Study Study Video Writing 140

Sword and the Script

JANUARY 23, 2018

Building off my previous reply far too many brands – of all shapes and sizes still operate under the ‘more is better’ mantra meaning they believe if they pump out enough crap (technical term) that we consumers will eventually buy something – even if it’s just to stop the incessant flow of crap in the first place.

Marketing 69

Marketing Content Marketing Sports B2C 69

PRSay

JUNE 28, 2018

When it comes to generating new ideas, one of the most effective actions we can take is to interview customers, clients, vendors, investors, and whoever has a stake in the brand. Interviewing customers to develop new ideas shouldn’t be limited only to those times when you need to move product. They train for their sport every day.

Exercises 101

Exercises Creativity Radio Resources 101

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing.

Agency 89

Agency Energy Crisis Management Industry 89

Mindful Marketing

JUNE 19, 2021

million) Jen Selter – Sport and Fitness (12.8 Accidental Icon – 743,000 followers: Lyn Slater is a veteran professor who started a fashion blog in 2014 and is now collaborating with brands like Maison Margiela, Perricone MD, and Oribe. million) Jen Selter – Sport and Fitness (12.8 Iris Apfel – 1.6

Social Media 81

Social Media Media Fashion Instagram 81

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Measuring perception and qualitative factors, on the other hand, is more challenging and time-consuming. Are you changing people’s perceptions or thinking?

Measurement 59

Measurement Communications Crisis Communications Crisis 59

Mindful Marketing

JUNE 19, 2022

” Lemoine and a Google colleague “interviewed” LaMDA in several distinct chat sessions during which the AI perpetuated a very human-like conversation. Messaging: As suggested above, consumers have primary responsibility for controlling their product use. Here are two main approaches: 1.

Comparison 65

Comparison Technology Google Engineering 65

Cision

FEBRUARY 3, 2016

Here, she discusses Kiip’s tremendous growth over the past year, her approach to PR in the tech industry and the evolution of consumers in today’s digitally-focused world. We define moments as a period of time when the consumer has completed an action. Here’s a free sports drink. How did you get your start in PR?

Pinterest 120

Pinterest Mobile Pitching Social Media 120

Cision

SEPTEMBER 17, 2015

Gini Dietrich , founder and CEO of Arment Dietrich and author of PR and marketing blog Spin Sucks , moderated the conversation and later, guests enjoyed cocktails, snacks and networking on the Prudential Plaza rooftop overlooking Millennium Park. He also has worked in the paper’s news, sports and features departments as a writer and editor.

Pitching 120

Pitching Report Insurance Insurance 120

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. For the original blog, please visit here. All relationships take effort, and that includes the one between client and communications agency. Setting things up correctly at the start is key.

Agency 64

Agency Technology Meeting Software 64

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences.

Strategy 59

Strategy Company Communications Construction 59

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Cision

MAY 21, 2015

Now, plug in those headphones because it’s time to learn together about online business, entrepreneurship, internet marketing, audience building, passive income, blogging, list building, virtual assistants, startups, search engine optimization, email marketing and so much more. 10) Amy Porterfield. Online Marketing Made Easy. 17) Mitch Joel.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

MARCH 15, 2021

Each of the speakers has kindly responded to the questions that we didn’t cover in the blog post below. Start a blog and manage proactive social media around it. Manage the social media for a sports team you are part of. More than 150 people turned up and engaged in the conversation. The format is tough for speakers.

Google 119

Google Data Government Social Media 119

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. In the course of our work, we’ve interviewed and written spotlights on more than 45 AI-powered vendors with more than $1 billion in total funding.

Agency 84

Agency Enterprise Technology Analytics 84

PR in High Definition

SEPTEMBER 24, 2019

The problem is that many of them offer a general service whereby they cover multiple topics to fulfil the needs of the publication – for example, they’re not simply health reporters covering developments in the health sector, but instead might cover health alongside all sorts of different types of consumer stories. News been framed!

Media 54

Media Newspapers Journalism Video 54

PR 20/20

JUNE 4, 2020

Today’s consumers are conditioned to expect personalization. consumers find marketing personalization very or somewhat appealing. If that’s not enough, SmarterHQ found that 72% of consumers say they only engage with personalized messaging. And the numbers don’t lie: Statista revealed that a staggering 90% of U.S. Smart forms.

How To 40

How To Marketing Apparel Web 40

Journalistics

APRIL 17, 2013

In other words, you would eventually go to Nike’s website for news and information on all things sports. You don’t need to have millions of dollars in your marketing budget to leverage content marketing to transform your website or blog into an earned media channel. or Entrepreneur magazine’s content. Sounds easy enough, right?

Brand 52

Brand Branding Media Local 52

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. Everything from the deeply technical to those focused on selling to consumers.

Marketing 50

Marketing Wireless Software Journalism 50

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Jordan has a true passion for communication and sports! Outside of the office, Megan has a blog focused on her passion for fashion, and shares her personal content via Instagram.

Social Media 128

Social Media Agriculture Marketing Media 128

PR Conversations

AUGUST 7, 2014

We are not just talking about a few people sporting Google Glasses, or measuring their heartbeats via the latest wristband or smart watch. From the birth of blogs to the advent of social networks, all that has emerged so far is just the start. ” was the consensus when we discussed posting comments and updates on blogs.

Publicity 87

Publicity Ethics Technology Government 87

Communications Conversations

MARCH 14, 2017

Time at kids sporting events. I wrote a blog when I first joined 3M about what it is like to jump the fence. I am who interviewed. I have discussions pretty frequently about the importance of paid investment needing to fuel consumable content (to me there is a big distinction between content and consumable content).

Ethics 68

Ethics Leadership Examples Fashion 68

Stephen Waddington

DECEMBER 5, 2018

There shouldn’t be a barrier between the press office and the digital team - media relations people should be running blogs and engaging with journalists via social forms of media such as Twitter,” said Alex Singleton, author of The PR Masterclass. Broadband internet access became a mainstream consumer proposition in 2000.

Media Relations 115

Media Relations Media Print Newspapers 115

Prohibition

FEBRUARY 14, 2023

It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms. By celebrating wins on your blog, you can show appreciation for your customers and employees.

Strategy 62

Strategy Brand Branding Technology 62

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Vuelio named this blog the best PR and communications blog in 2019. These devices have provided the means for consumers to connect to the internet wherever and whenever. That’s thanks to you.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

SEPTEMBER 14, 2010

We are currently in the “Relationship Era” of marketing, and even though I know PR isn’t marketing, it does make sense that in order to sell a product or gain a good rapport, professionals must first develop and maintain a relationship with consumers and with the media. Thank you for posting!

Facebook 106

Facebook Twitter Education Industry 106