Remove Reddit Remove Reputation Remove Social Media Remove Technology
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 178
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Reputation on social media – Comms must own it or lose it

NewsWhip

I’d like to focus on a particular group who are impacted by this new reality: the professionals charged with protecting corporate reputation. Aggressively adapting to this future is going to be a requirement for these professionals to maintain their responsibility for reputation strategy – and their professional relevance. .

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What are the Best PR Coverage Trackers & How to Use them?

Onclusive

The challenges stopping effective media tracking Volume of Coverage: Tracking earned media coverage can be a formidable task, primarily due to the sheer volume of coverage generated in our fast-paced digital world. It enables reputation monitoring, crisis management, and time-dependent comms.

How To 195
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What are the Best PR Coverage Trackers & How to Use them?

Onclusive

The challenges stopping effective media tracking Volume of Coverage: Tracking earned media coverage can be a formidable task, primarily due to the sheer volume of coverage generated in our fast-paced digital world. It enables reputation monitoring, crisis management, and time-dependent comms.

How To 195
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Introducing Crisis Dashboard

NewsWhip

For global companies, reputation is the new gold. Meanwhile, the threats to reputation have never been more variable or complex. In the modern information sphere, crises are more common and can explode within hours through a vortex of media, social media, and motivated groups primed to pounce on particular narratives.

Crisis 158
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How do you do media monitoring?

NewsWhip

Whether that be in a published article or a single tweet thread, one poor mention can make or break a brand’s reputation. . Because of this, media monitoring has become a booming niche. Brands now have the power of complete coverage when it comes to reputation — an invaluable tool for any organization.

Media 78
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The power of one: Internet outages and reputational risks

PR in High Definition

Dozens of websites were down including Amazon, The Guardian, Reddit and even the UK government website. And actually, it’s the power of the individual that can make or break companies, especially when it comes to reputation. This person kicks a frozen chicken around like a football and someone records it, putting it on social media.