Axia PR
MARCH 6, 2024
Make sure your spokesperson is armed with these media training tips before they take on the mic. How do you discuss something you don’t want to appear in print? Even the most seasoned spokesperson is constantly learning how to approach the media landscape to avoid saying the wrong thing and going viral.
NewsWhip
NOVEMBER 3, 2022
The UK-based company operates 130 national and regional print and online media brands in the U.K., NewsWhip, which provides critical online insights – including how stories are trending and whether posts could go viral – that Silva and her colleagues can’t find anywhere else. If there’s one thing Reach Plc has, it’s, well, reach.
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Newsfile
FEBRUARY 28, 2024
Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Spokesperson Training : Equipping designated spokespeople. Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself. What is Viral Marketing?
Polaris
DECEMBER 8, 2014
And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A video of the comic’s performance went viral, the media piled on. If you need help improving your media interview skills, get in touch to learn more about our training sessions. Media Training'
Cision
NOVEMBER 21, 2017
With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. It’s no longer just the mainstream media that needs to be taken into account. With Cision® Media Monitoring tools, communicators have the power to listen dynamically across different media types.
Barokas
DECEMBER 5, 2019
Digital and interactive media have largely displaced print. now want to know, “How can we go viral?”. If your spokesperson has completed media training, but still struggles to keep reporters engaged or tell the brand story in a way that resonates, don’t be afraid to find someone else to step in. Are your spokespeople working?
Cision
MAY 11, 2016
During the length of my career, public relations has evolved from mailing out press releases (yes, as in printed materials!) to viral social media campaigns. . Most agencies have the tools to train you and the connections you’ll need to succeed. How do you envision the future of PR?
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