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Managing Confidential Leaks: Don’t Let a Leak Rain on Your Reputation

Reputation Us

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). What to Do if a Leak Occurs Following these tips can help your company minimize damages caused by leaks and maintain your hard-earned reputation: Act Promptly. Engage in Damage Control.

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Knowledge is Power: Media Monitoring and the Bigger Picture

Onclusive

One of your brand’s most valuable resources is your reputation. Comprehensive media monitoring allows you to capture the full picture of your PR efforts, including measuring your overall communications tactics, creating more effective outreach, and better understanding your competitors.

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How to Use Your PR Coverage to Scale Your Startup

Victorious PR

While PR can’t provide a direct ROI because it is too organic to measure, we can share some client testimonials that illustrate what we’ve been able to do to help our clients grow their businesses. By reading about it in reputable publications such as Forbes and Entrepreneur, of course! Think green initiatives, diversity, and the like.

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How to Beat the Competition by ‘Spying’ on Social Media

Cision

Social media has become a centerpiece for brands’ reputations. Measure their data as you would for your own social media accounts. Take the data you’ve measured, look at what your brand wants to improve and use others’ success to inspire new ideas for your brand. Are they getting twice as many Likes from their Facebook posts?

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PR Isn’t Just for Big Businesses?

Victorious PR

What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but They help businesses build their credibility and their brand, making their image stronger, more accessible, and reputable. Community relations.

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The Boldest PR Moves of 2018

ImPRessions - Crenshaw Communications

(Some critics, like the Texas meat processors who spoke out against the measure, may not even have been aware of WeWork’s existence until recently.) As one journalist cynically put it , WeWork is “a real estate business trying to look like a tech startup.” See this earlier post for more on the Delta-NRA episode.

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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Bungled staff reductions leave long memories that can undermine a company’s reputation and its ability to retain customers and recruit employees. People were shocked then.