Sword and the Script

JULY 6, 2021

OnePitch recommends reporters to pitch; ResponseSource shuts down #journorequest curation; Meltwater acquires Owler; Critical Mention adds “cast & crew” TV data. Then it analyzes those pitches, matches it against contacts in its database, and suggests media contacts for you to pitch that have written about related topics.

Pitching 90

Pitching Report Software Survey 90

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2017

Now is the time to look at who is working on what and determine if you have the best fit for each company marketing and PR initiative. Obviously, you’re not going to replace desktops and the like every year, but it does pay to take stock and replace devices or software that may be outmoded or hampering productivity.

Meeting 136

Meeting Software Product Launch Agency 136

Cision

NOVEMBER 1, 2016

We don’t have budget for software or social media advertising…or anything else that might cost $20 or more. Let’s talk about this honestly, shall we? We Don’t Have Budget for Software or Social Media Advertising. That’s right—they don’t use any software for anything. We just redo it all.”.

How To 120

How To Software Analytics Google 120

ZudePR

JANUARY 21, 2016

You’re an SME struggling with web marketing. You want to learn more about digital marketing and SEO. There’s some good advice about two systems you can use to curate content: the painstaking way, and the easy way. Show People I Know What I’m Talking About. Digital Marketing. Truthfully.

Digg 104

Digg SEO System Reddit 104

Cision

APRIL 6, 2015

The average podcast lasts about 30 minutes. Users listen to about 22 minutes per podcast. Christopher Penn and John Wall’s Marketing Over Coffee clocks in at around 20 minutes per episode. Want more tips about podcasts and other multimedia formats? 32 million people listen to podcasts monthly. is 25 minutes.

Engineering 120

Engineering Tools Examples YouTube 120

Mindful Marketing

DECEMBER 2, 2015

Christine herself has been named to many “Best Of” lists in marketing, social media, PR and business, including a Top 25 Authority Moving PR Forward (Traackr), a 100 Most Powerful Woman on Twitter (Hubspot), a Top Influential Woman in Tech (by Don Dodge of Google), A Top Marketing Mind to Follow ( Forbes), and more.

Software 50

Software Analytics Local Google 50

MaccaPR

OCTOBER 2, 2014

The bad news : We recently assessed YouTube channels of about 100 brands and at least 75 percent of them are approaching Code Blue, badly in need of major online surgery and optimization for search. It’s sad to see the savvy marketers at Apple grouping no fewer than 47 videos under the single Playlist title, “Featured Playlist.”

YouTube 54

YouTube Video Web SEO 54