Interviews Leadership Reputation Retail 
ImPRessions - Crenshaw Communications
JULY 7, 2021
Nothing in this world is for sure, and we shouldn’t treat media interviews and articles as such. It’s better to suggest that the team has a goal of a certain number of placements or interviews, but never guarantee anything! . PR is about brand reputation and helping companies become industry leaders in their space.
PRSay
NOVEMBER 21, 2022
The livestream interview was broadcast from ICON 2022 — the first roadshow for PRSA’s monthly series on LinkedIn. I think of what I do under a broad umbrella of communicating what the company stands for and reputation-building. A 120-year-old retailer, JCPenney has long had a presence in small communities across America.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ImPRessions - Crenshaw Communications
FEBRUARY 6, 2019
My agency was lucky in that we had four years under our belt and several ongoing companies as clients – digital versions of media brands and ecommerce portals for known retailers. If we’d won it, my agency would have probably been left with a fractured reputation and a stack of unpaid bills.
Remote PR Jobs
SEPTEMBER 25, 2023
In January, fashion retailer H&M came under fire for an advertisement featuring a young black boy in a green hoodie bearing the words “coolest monkey in the jungle.” One of the biggest risks to a company’s reputation is a tone-deaf advertising campaign.
ImPRessions - Crenshaw Communications
MAY 18, 2018
In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. CEO Marc Benioff’s outspoken leadership on the topic of management always goes hand in hand with the Salesforce story – making him an outstanding CEO brand evangelist. PR helps fosters brand immersion.
Buzzstream
JULY 7, 2021
Amazon, Nordstrom, Target, any other retailers who sell your products), other domains (if you own any), social profiles of your C-suite executives, podcasts, e-books or any other asset that you own that lives on a platform other than your website. Strategy #5 Thought Leadership. conversion rate. . Strategy #6 Pitching as a Resource.
Cision
MARCH 29, 2016
In this interview, she discusses what it’s like to work in PR in Asia, what it takes to build a successful brand and how to stay on top of an ever-evolving industry. What do you think are the keys to building and protecting a brand’s reputation? What’s the most important lesson you’ve learned about PR throughout your career?
Expert insights. Personalized for you.
353 
Let's personalize your content