Future of PR and social media for International Air Transport Association crisis communications conference
OCTOBER 30, 2014
I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing. We think only of how it can harm us with the rapid dissemination of negative news and rumours detrimental to our reputation.