Cision

MAY 17, 2016

Cision’s 2016 State of the Media Report echoes this sentiment with 42 percent of respondents saying communication professionals need to improve on providing information. Choose a dedicated contact for all media-related inquiries, and make their name, email and phone number prominent on your digital newsroom.

Survey 180

Survey Infographics Meeting Journalism 180

Cision

MARCH 29, 2017

At a time when targeting and engaging with the right influencers is more critical than ever, Cision’s 2017 State of the Media Report reveals key findings that show a growing opportunity for journalists and PR professionals to work together to bring credible and compelling news stories to the public. Follow him on Twitter @cglynch.

Brand 120

Brand Branding Media Infographics 120

PRSay

JUNE 11, 2021

During the height of the pandemic, we received an unprecedented number of incoming media requests for interviews with our experts from top media outlets including The New York Times , The Wall Street Journal , The Washington Post , The Baltimore Sun , BBC, CNN, C-SPAN, NPR, ABC News, NBC News, CBS Evening News, Fox News and others.

Publicity 157

Publicity Social Media Report Fashion 157

Burrelles Fresh Ideas

JUNE 27, 2023

When a news outlet publishes or airs your story, you’ve earned that coverage ( earned media ) which lends credibility over advertising (paid media). Earned media is the lifeblood of media relations, a core component of public relations. Press releases are multipurpose, multifunctional documents.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Landis PR

JULY 5, 2022

Here are samples of some of the rest of the highlights that stood out in the surveys: The fight against “fake news” was the biggest challenge for journalism in the last year. Over the last year, more than half of the journalists felt the public had lost trust in the media – an increase of four percent from last year.

Survey 52

Survey Media Pitching Study 52

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Christoph Luke | Christoph Luke Media Relations.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

MaccaPR

NOVEMBER 20, 2018

. #1 - FORCE THE MEDIA TO EMAIL OR FIILL OUT ONLINE FORMS TO REACH YOU. How This Newsroom Feature Will Torment the Media: Say a writer wants to praise your company in the pages of the Wall Street Journal, BusinessWeek or Forbes. So want to frustrate the media? Make a journalist happy. 2 BURY YOUR NEWSROOM DEEP.

Mobile 91

Mobile Corporate Survey Web 91

Journalistics

APRIL 5, 2016

The report is jam-packed with information about the current news media environment and how most journalists prefer to work (particularly around areas like social media and working with media relations professionals). If media relations is part of your job, I highly recommend you review Cision’s report in detail.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

The report is jam-packed with information about the current news media environment and how most journalists prefer to work (particularly around areas like social media and working with media relations professionals). If media relations is part of your job, I highly recommend you review Cision’s report in detail.

Media Relations 40

Media Relations Media Mobile Pitching 40

Sword and the Script

DECEMBER 24, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. Read more: Cliff Notes to Effective Media Relations: A Summary of 3 Surveys of Editors, Reporters and Journalists [UML]. 9) Twitter is the social network of most value to reporters.

Marketing 78

Marketing Publicity Survey Study 78

Cision

MAY 3, 2017

Given “the fact that the authorities have proven they are incapable of solving most crimes against journalists, and are often the perpetrators of this violence themselves, then we can legitimately say that journalism is in a state of emergency in this country.”. Confidence in the media has recently eroded due to the recent U.S.

Brand 253

Brand Branding Government Ethics 253

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

JUNE 11, 2016

While blogging certainly isn’t the only aspect of content marketing , it’s pretty clear blogging was (and still is) a critical part of the evolution into the trend as we know it now. Tools ranging from Live Journal, TypePad and Blogger — to WordPress, Tumblr and Medium. The Blogging Gutenberg .

Blogging 60

Blogging Marketing SEO Content Marketing 60

Sword and the Script

MAY 5, 2020

Muck Rack releases podcast media database Muck Rack said this month it released the “first” media contact database for podcasts: “You can now search for podcasters by keyword based on their past podcast episodes, articles and tweets. Muck Rack released a free online course called “ The Fundamentals of Media Relations.”

Pitching 85

Pitching Survey System Technology 85

Flatiron Communications

JANUARY 15, 2016

We also were led to believe that the creation of a compelling piece of content (text, images, infographics, video) stood a chance of going viral. The Wall Street Journal just penned a fawning profile of her. A whole cottage industry has arisen around the arbitrage of social media stars for brands. Karlie Kloss on Twitter.

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28