Buzzstream

MARCH 13, 2024

Even some white hat link building strategies rub against Google’s spam guidelines if builders don’t properly check websites for quality signals. But, where SEO focuses mainly on quantitative metrics, digital PR can push more qualitative goals like brand reputation, which overlaps with traditional PR. Let’s take a look at this overlap.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

FEBRUARY 15, 2024

Your Money Your Life (Y-M-Y-L) sites are critiqued even closer for proper E-E-A-T characteristics for Google’s search quality raters per their guidelines. Maps, “re-imagined as” concepts, and traditional infographics all fall under that shareable graphic bucket. Is the person writing someone with experience in the topic?

How To 71

How To SEO Google Examples 71

Buzzstream

FEBRUARY 3, 2021

Improving their brand awareness and reputation. Infographics. The Cambridge Dictionary defines an Infographic as, ‘A picture or diagram or a group of pictures or diagrams showing or explaining information’. When boiled down, there are two main goals we are trying to achieve for clients when conducting Digital PR projects.

Digital PR 170

Digital PR Industry Strategy Film 170

Sword and the Script

DECEMBER 22, 2020

It’s worth pointing out, that even while these statistics were published in 2020, many will have utility as benchmarks and best practice guidelines for years to come. Effect of thought leadership on reputation and sales. Social media statistics from 2020. Marketing Statistics from 2020. Effective marketers focus on the long term.

Survey 176

Survey Marketing B2B Study 176

Buzzstream

AUGUST 13, 2018

For example, if a journalist has just covered the most common bad sleep habits, they will be unlikely to be interested in your infographic about “The Five Most Common Bad Sleep Habits”. Review relative to Google quality guidelines. Reputation – Does the site/author have a reputation that could prove injurious to your brand?

Google 118

Google Measurement Advertising Advertising 118

Buzzstream

APRIL 10, 2019

Most community sites will have guidelines on self promotion, so look into those and make sure you have the right post ratio (your content vs. others) and are observing all rules. You definitely don’t want to damage your reputation or get blacklisted from future posts in a prevalent community. Create a webinar with live Q&A.

How To 125

How To Data Community Groups 125

PR Fuel

MARCH 17, 2020

It might mean providing quick tips in a video or on an infographic. If they have a reputation of being on the up and up, your business will gain credibility when they recommend you. A few negative posts on Facebook or Twitter can result in a bad reputation that your company struggles to overcome for years.

Publicity 67

Publicity Small Business Advertising Advertising 67

Contently - Strategy

JANUARY 17, 2024

Understand the Regulatory Landscape Finance content marketers face a labyrinth of regulations, from GDPR and SEC guidelines to countless industry-specific rules. Be sure to include guidelines for sourcing and citation, tone, linking best practices, imagery, use of quotations/testimonials, and required legal disclosures.

Financial 52

Financial Content Marketing Marketing Guidelines 52

Waxing UnLyrical

OCTOBER 7, 2019

Infographics. People are more eager to trust content from reputable sources. Improves brand reputation. It has become a discipline in its own right over recent years, meaning it requires its own specific set of expertise, rules and guidelines. Common ones include: Blogs. White papers. Case studies. Generators/Calculators.

Content Marketing 93

Content Marketing Marketing Infographics Consumer 93