Ethics Public Affairs Publicity Technology 
PRSay
SEPTEMBER 16, 2020
Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.
PRSay
JUNE 7, 2023
But if you must continue, then let’s consider the explosive growth of generative AI technologies like ChatGPT and Google Bard. With every new technology, there’s concern that reporters will become obsolete. The intersection of journalism and AI is the most important media issue of our time. You can stop reading there.
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PRSay
JULY 29, 2022
A growing multiplicity of voices and communications channels accompanies disruptive technologies and radical new business models. Gallo, head of communications and public affairs, Latin America, at the Zurich Insurance Group. Remain relevant. “We A brand’s communications should remain “simple, short and concrete,” he said.
Ethical Voices
MARCH 14, 2022
Ethical issues in merging the science and art of public relations. I started in Washington DC in Public Affairs and Crisis Management. Thinking about all the crisis work and all the different hats you’ve worn, what is the most difficult ethical challenge you ever confronted? What’s the pushback?
Ethical Voices
OCTOBER 30, 2023
He’s a public affairs specialist at the US Department of the Treasury and a docent at the National Museum of the US Air Force. He discusses a number of important ethics issues, including: What should you do when you think you received an unlawful order? What is the most difficult ethical challenge you ever confronted?
Sword and the Script
JANUARY 3, 2023
We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?
Stephen Waddington
AUGUST 11, 2019
It’s one of the greatest marketing and public relations campaigns of my lifetime. It also challenged everything that we know about ethical communications. My article last week outlines the developing narrative and numerous ethical issues. Vote Leave made use of every aspect of modern communications.
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