Sword and the Script

SEPTEMBER 8, 2020

More: Media Relations Shrinks as a Public Relations Service; Cliff Notes to 3 Industry Reports 9. More: Media Relations Shrinks as a Public Relations Service; Cliff Notes to 3 Industry Reports 10. Because so many journalists are on the platform. At the top of the list: strategic thinking writing, and emotional intelligence.

Survey 98

Survey Industry Leadership Study 98

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Holding companies — especially WPP, Omnicom, Interpublic and Publicis — will continue to play important roles in the PR industry.

Publicity 167

Publicity Social Media Television Measurement 167

Doctor Spin

MAY 30, 2023

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros.

Publicity 52

Publicity eBook Ethics Resources 52

Communications Conversations

MAY 3, 2016

Because of Kathryn’s diligence, professionalism and work ethic, she was selected to represent USM for the Sales and Marketing Professionals of the Pine Belt’s Rising Star at Work Intern Program. Thomas is a passionate leader aspiring to work in the sports industry. Nominated by Kristie Aylett, Tulane University. Thomas Reese.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. I see a few things.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

DECEMBER 22, 2020

PwC estimates live events, conferences and tradeshows have shrunk 64% as an industry. Source: Code of PR Ethics? ). Source: 10 PR Industry Studies ). Data, storytelling and blogging of grow in importance. Source: What Does “Storytelling” Mean to You? ). Source: B2B Sales Cycles ). Live events shrink by 64% in 2020.

Survey 178

Survey Marketing B2B Study 178

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. My husband started a video production business (515 Productions) 12 years ago, and working with him on a variety of projects over the years gave me the bug to jump into this industry full-time.

Media 112

Media Journalism Report Video 112