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Communicating in an economic downturn – a delicate matter

PR in High Definition

Brexit, Covid-19, the outbreak of war in Ukraine and now the spiralling cost of living and energy prices have all created shockwaves to global economies. At a time where the pinch is being felt by businesses and consumers alike, communications – both internal and external – must be approached delicately.

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The ESG opportunity for public relations 

Stephen Waddington

Practitioners have supported business leaders in listening, planning and engaging with internal and external stakeholders in managing responses to the pandemic. ESG frames of reference The paper tackles the emergence of ESG and its implications for leadership, management, and communication.

Publicity 197
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PR Tactics To Show Company Values

ImPRessions - Crenshaw Communications

If a tech company only uses only renewable energy, then it might partner with an environmental group for an issues awareness campaign about the environmental impact of high-tech products. Speaking engagements are an effective way to shape executive thought leadership. Partners with the same values. Take the stage. Executive content.

Company 174
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Taking a Stance on Social Justice: Part Two

Reputation Us

In the second of a two-part series , three more executives discuss social justice initiatives and how they impact their organization’s reputation. Iowa’s first Sister Society of the Global Women’s Leadership Network: Collins Community Credit Union created and developed a branch of GWLN, bringing it home to Iowa and our mission.

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Taking a Stance on Social Justice: Part Two

Reputation Us

In the second of a two-part series , three more executives discuss social justice initiatives and how they impact their organization’s reputation. Iowa’s first Sister Society of the Global Women’s Leadership Network: Collins Community Credit Union created and developed a branch of GWLN, bringing it home to Iowa and our mission.

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Conference Recap: Microsoft’s Frank X. Shaw on Thriving in the Next Communications Age

PRSay

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. Our reputation as communicators is dependent on being relentlessly honest,” Shaw said. The past doesn’t normally repeat itself, but it often rhymes, said Frank X.

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The Gift of Desperation

Ishmael's Corner

But I needed to channel my energies in a different way. The first pillar comes in the form of the leadership changes and creating a culture of accountability that I’ve already discussed. The third pillar focuses on our own brand and reputation. Plus, I didn’t want Albert Einstein calling me insane. The gift of desperation.