Remove Employee Remove Internal Remove Leadership Remove Trade Shows
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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

The addition of marketing, analysis, trade show consultation, managing professional organizational memberships and everything else has made every day a whirlwind of tasks, to-do lists and semi-controlled chaos.”. Jack of all trades. More internal comms. More internal comms. Real effort into digital and social.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). On that trip, Sarah showed initiative, yet remained calm under pressure. Jordan has a true passion for communication and sports!

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The widening generation gap–and what it means for communicators

Communications Conversations

They’re assuming leadership positions and influencing budget decisions. Less reliance on tactics like trade show marketing and staffing – and more experimentation with virtual reality, AR and other more experiential marketing. They’re the people in charge. They are CMOs, VPs and directors.

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The Competition and Industry Gets a Vote on Your Marketing

Sword and the Script

For other businesses, this tendency is cultural, and the culture takes its cues from the leadership. The leaders lock themselves in closed-door meetings day after day and only surface for employee or customer interactions that are structured and sterile.

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How a World-Class Convention Center Became a Beacon of Hope During the Pandemic

PRSay

Javits Convention Center was transformed from a top trade-show destination into a FEMA-operated medical facility — in just one week. Sclafani recounted how the Javits Center, home to the International Auto Show and New York Comic Con, worked with 20 different local, state and federal agencies to convert the 2.1-million-square-foot

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10 Do’s And Don’ts For Better PR Ideas

ImPRessions - Crenshaw Communications

In B2B PR, a strong point of view on an industry problem, a compelling vision for the future, or a prediction can be winning thought leadership ideas, with the right packaging. There’s a very smart exercise to be done when floating an idea internally. Do work backward. Do know that you don’t always need a Big Idea.

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LiveIntent SVP of Marketing Kerel Cooper on How Brands Can Take a Stand and Back Up Their Words With Action

Contently - Strategy

It’s great to hear how you guys are developing real shows and series around it, and taking that to the next level. One thing that’s important to note, especially as a B2B marketer, is that some of these tactics are good externally and internally. We can’t do trade shows, can’t do in person events.

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