Onclusive

JUNE 21, 2017

Earlier this month, AirPR Chief Strategy Officer Rebekah Iliff joined Nasdaq for its #PRInfluencers series on Facebook Live. Hosted by Deirdre Breakenridge of Pure Performance Communications, and joined by fellow panelists Shonali Burke and Shannon Furey, the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals […].

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ImPRessions - Crenshaw Communications

JUNE 21, 2017

Those of us in public relations spend a lot of time helping clients speak effectively in front of strangers, but what about our own speaking skills? Last week some of us addressed a client conference on best practices in PR and social media, which was an opportunity to put those skills to use. The crowd was engaged, and post-event evaluations were positive.

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Onclusive

JUNE 21, 2017

Earlier this month, AirPR Chief Strategy Officer Rebekah Iliff joined Nasdaq for its #PRInfluencers series on Facebook Live. Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers.

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Cision

JUNE 21, 2017

Originally authored and published by PR Newswire’s Maria Perez [link] . You know the feeling: You see something on Facebook, Twitter, or Snapchat that you must share with friends. But what if you’re on the other side of the coin, figuring out how to create content that people will want to share? How do you make something readers will want to put on their timelines?

Viral 112

Viral How To Storytelling Facebook 112

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Ishmael's Corner

JUNE 21, 2017

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The Olympics does this. As does the World Cup. We figured that our 30-year anniversary should fall in line, recognizing a select group of “sponsors.” I say select group because a democratic process — hey, it’s still a viable concept — led to the final results.

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Waxing UnLyrical

JUNE 21, 2017

In May, we saw a fab team from Mississippi State University Extension Service take their seats at the #measurePR “table.” You see, my friend Elizabeth Gregory North had been telling me of how they’ve been doing a lot of research with both small and large budgets recently. For example when evaluating their weekly video news feature series, The Food Factor , and their PSA campaign promoting colorectal cancer screening featuring Dak Prescott ( #getscreened4dak ), they didn’t

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Agriculture Measurement Banking Resources 73

Critical Mention

JUNE 21, 2017

As PR pros, our jobs revolve around content. We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. We create and market our own content. And in the spirit of community, we often share other people’s content (OPC) when we believe our external and internal audiences might find it interesting.

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BradleyPR

JUNE 21, 2017

CEO of Microsoft, Bill Gates, once said, “Your most unhappy customers are your greatest source of learning.” The multibillion-dollar transportation network Uber has definitely tapped into this fact. Director of marketing at ITN International Benjamin Wilson is a loyal Uber customer. With his job taking him to Dubai one week and Chicago the next, he [.].

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Transportation Publicity Internal International 59

Axia PR

JUNE 21, 2017

How to tell if your content is performing well or lagging behind. Your organization’s blog is up and running! You’re generating topics that are valuable to your audience and planning ahead with a long-term content strategy. Now what? Measure and analyze your content marketing efforts every quarter or biannually to make sure you’re on the right track.

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications

MaccaPR

JUNE 21, 2017

When consumer brands, such as Adidas, Estée Lauder and Starbucks opt to include original video content in their marketing plans, an increasingly popular route is to partner with a blogger or digital influencer. These paid arrangements can take almost all aspects of original content production out of the hands of your brand, and lead to high levels of brand exposure to new audiences, delivery of authentic brand message, and bring new traffic to your website and social media channels.

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HMA Public Relations

JUNE 21, 2017

Social media support for customers is one of the greatest things about Twitter, Instagram and Facebook! It's easier than ever for users to get answers. [Click below for more]. The post Social Media Support appeared first on HMA Public Relations.

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