Tue.Apr 06, 2021

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The truth about news site traffic

The Resolution Blog

Understanding how people interact with media sites is essential in PR planning and measurement. It has been an on-going challenge in Public Relations to understand the true volume of people arriving on news sites due to publishers’ secrecy on traffic figures. There was further focus on this topic recently, when UK news site, The Guardian […].

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Domain Authority, Trust, and Thought Leadership

The Proactive Report

The digital revolution has been changing the practice of PR for some time now. My first class on digital PR and social media launched more than 10 years ago. Most PR practitioners now feel comfortable with social media, but some of the more technical aspects of digital PR still cause their eyes to glaze over. The connection between domain authority and PR is one of those.

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PR storytelling: More than ever, home is what you make of it

Agility PR Solutions

The home is a blank canvas, filled with possibilities when it comes to making enhancements, updating design and adding new technology. There are hundreds of products and services that owners can consider for their homes—suitable for both inside and out. And, when it comes to gaining consumer awareness in this space, the media and influencers […].

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UK Media Moves including the FT, Reuters, The Face and more

Cision

Matt Vella is made Editor of FTWeekend Magazine; Alexander Ratz is now Senior Correspondent for Reuters in Berlin; Olive Pometsey appointed Features Editor at The Face.

Media 120
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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5 PR tips to successfully pitch your small business to the media

Agility PR Solutions

After developing quality products and services, one of the best ways to help your small business grow is to seek out media attention. A story in the right publication may help put your company in the spotlight so that many people decide to check it out for themselves. If you are hoping to invest some […]. The post 5 PR tips to successfully pitch your small business to the media appeared first on Agility PR Solutions.

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Customer empathy is no longer optional: Brands increasing investment in customer feedback

Agility PR Solutions

The COVID crisis has put customer experience (CX) and empathy center stage for brands and businesses. New research from on-demand human insights firm UserTesting shows that businesses fall into one of two categories—those doubling down on CX and those scaling back on it—and that customer feedback collection is on the rise, with 72 percent of organizations stating […].

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One IPO, One M&A and the Best Media Monitoring Solutions for 2021 [PR Tech Sum]

Sword and the Script

SEMrush goes IPO; Meltwater acquires Linkfluence; G2 names best media monitoring solutions; Critical Mention adds GA integration; Vetted is generally availability. This time last year was the first PR Tech Sum published after the Coronavirus was declared a global pandemic. I took a quick look back to review what was going on then, and thought the subhead accurately summarizes that snapshot in time: Some PR technology vendors have made pandemic-related announcements, but there’s a bit of “busines

Media 105
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5 Solo PR Pros Share The Top Tools They Use on a Daily Basis

Solo PR Pro

Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. 5 solo PR pros share their most-used tools. This month, we asked our panel of solo PR pros to share the top tools they use on a daily basis.

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Can you get guaranteed earned media coverage?

Axia PR

Is it possible to guarantee your story will get covered in earned media? One key aspect of public relations is getting your story told in the media. This is called earned media , and it’s the one thing everyone wants from public relations plans. However, getting an earned media story is a long process that requires successful pitching, finding the right journalist(s) to pitch to, and allowing them to transform your story into theirs.

Media 71
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Why TriplePoint ditches legacy media databases and spreadsheets for Muck Rack

Muck Rack

Why TriplePoint ditches legacy media databases and spreadsheets for Muck Rack

Media 79
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What is the Difference Between Local and National Public Relations?

HMA Public Relations

Several times a month, when discussing with prospects our public relations agency’s strengths and business philosophies, we are asked whether we can provide national public relations support. The answer is yes. But, they’ll usually go on to say, you are a Phoenix-based public relations agency. Also, yes. We are a Phoenix-based public relations agency and because of our membership in the Public Relations Global Network, we have “local” offices in more than 50 locations around the world.

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Pivoting to Prosperity: 5 Types of Businesses Thriving During the Pandemic

Konnect Agency

As the pandemic ravaged small businesses across America, some were surprised — and conflicted — about their success. Industries such as hospitality, travel, entertainment, and food service suffered greatly. Others found ways to launch or pivot and rise to success from this unique situation. The pandemic changed the way businesses operate and how they would reach consumers and meet their new set of needs.

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Affiliate Application

wiredPRworks

Apply to be an affiliate here by submitting your application and completing a W-9 form. Email the form to connect @corywestmedia.com. Thanks for your interest!! Application. W-9. The post Affiliate Application appeared first on wiredPRworks.

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5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

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Things You’ll Need Before Building a New Website

The Proactive Report

. If you don’t already have a website for your company, it’s high time you started preparing yourself for one. If the past year has taught us anything, it’s that the world is moving online at a rapid pace and the prediction of “in the future there will be two kinds of businesses — one with an effective website, and one with no business at all” is fast becoming a reality.

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