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3 Reasons Why It’s Time to Level Up as a Solo PR Pro With SMART Goals That Work

Solo PR Pro

Measurable – When a goal is measurable, that means you can objectively quantify whether or not it’s been achieved. Without criteria to measure progress, how will you know if you’re on track? That’s why it’s key to set measurable goals. Without the specificity, it might be more difficult to focus on what matters.

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The Point of Measuring (Anything)

Waxing UnLyrical

And how will you know whether or not you’re benefitting from it unless you are measuring your work? It doesn’t matter whether you’re a small business owner, corporate honcho, nonprofit executive … fill in the blanks. Not because the world needs yet another book on PR measurement (it doesn’t).

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40+ Blogs Marketers Should Be Following

PR 20/20

Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. Sign up for free ebooks, webinars, and other resources (i.e., Salesforce blog ( @salesforce ): Expect insight on sales, customer service, marketing, cloud, IT, and small business from industry experts. a free marketing course).

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101 Marketers Sound Off in New Digital Marketing Book

wiredPRworks

Authors include Fortune 500 brand marketers, B2B marketers, B2C marketers, small business freelancers, agency owners, and consultants whose creative work powers some of the biggest brands in the world. How to measure success in digital marketing campaigns. Digital Marketers Sound Off Highlights.

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Where to Focus Your Marketing Efforts If You Only Have 5 Hours a Week

Cision

That way, if you get busy one week, you already have content lined up and ready to be published. Other marketing content like whitepapers and ebooks may take longer to plan, so chip away at them each week. Make the most of your time with measurement. Write a few articles a week and schedule them in advance.

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Change Agent Spotlight: Content Marketing Institute Leader Gives Inside Look at Model Inbound Approach

PR 20/20

A: Our biggest challenge is that we’re really a small business trying to do big things. We’re all so busy, so taking time to look at vendor and partner solutions, review our needs, take the technology for a test drive, discuss it among our team … it’s very overwhelming and challenging to fit into our current processes.

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. With consistent growth, even small numbers can become substantial over time. Host a charity auction with unique items or experiences related to your business. 2012, May 17).