eBook Infographics Marketing Web 
Sword and the Script
DECEMBER 28, 2022
Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Every year I read and write about dozens of reports on B2B marketing and PR. 12% say competing go-to-market strategy or goals (KPIs).
Cision
JUNE 2, 2017
The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. It’s a big web world and growing at an exponential pace. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. Do they have a blog?
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Reputation Us
FEBRUARY 21, 2023
Dime-a-dozen promotions fill the Web, but to build true trust, it takes more than super fabulous and illuminating adjectives. The annual survey of more than 33,000 individuals in 28 countries seeks to understand the public’s perception of trust across different markets and demographics.
PR 20/20
MAY 23, 2017
We originally published a blog in 2015 listing 40+ inbound marketing resources. We’ve added even more to the list, so read below for an update with even more resources for marketers. As marketers, we spend hours researching the top trends and tactics to prove top-notch ROI and success. even a free marketing course).
Cision
APRIL 12, 2016
Create a strong content marketing plan. Building a strong content marketing plan will help you stick to a content creation schedule that addresses your audience’s needs and challenges with high quality, relevant content. This continuous flow of insightful content will ensure your Web properties attract a steady organic audience, too.
Presspage
AUGUST 15, 2017
To read more about the rise of big data, read our article on ‘Online data and PR ’ Video The emergence of Web 2.0 We still won’t see an email load as a web page does: it doesn’t play video or show interactives. Download our latest eBook! The second change will be the rise of interactive email.
Shift Communications
APRIL 2, 2015
The Agency had just sprouted a marketing technology team arm, and I had been itching to learn more in that area for some time. I was already starting to see the need to integrate our traditional PR practices with marketing tech. I’m on the frontlines of seeing how marketing and PR can work together. Hubspot’s Marketing Blog.
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