Customer Service, Employee, Exercises and Media

The Major Ethical Issues in Employee Communications – Ethan McCarty

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. Ethical perils in personalizing employee communications. You’re creating that shared belief for 400,000 employees.

Ethics

Ethics Employee Communications System

How to Create a Media Kit

5W PR

JULY 15, 2020

A media kit, also referred to as a press kit, is a pre-packaged set of marketing materials that promote a person, business, or cause. Media kits are an excellent way to introduce the brand to people who may be unfamiliar with it, such as influencers, event attendees, journalists, or prospective clients. What to Include in a Media Kit?

How To

How To Media Guidelines Pitching

These Smart Social Media Tactics Will Help You Prevent A Crisis

Melissa Agnes

SEPTEMBER 16, 2014

A company with two plane crashes in the last year asks people to post their bucket list destinations on social media. A social media manager loses their temper in a customer service post on Facebook. Everyone is using social media for marketing today. 2) Social media training for users in the organization.

Social Media

Social Media Crisis Training Media

Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

DECEMBER 14, 2016

Employee advocacy can help you make that possible. All that’s necessary to run an effective PR campaign via employee advocacy is strategic PR content, a comprehensive employee advocacy guide , and a reliable employee advocacy platform. What does “employee advocacy” mean anyway?

Employee

Employee Measurement Social Media Product Launch

Infographic: The Perennial Customer Revolution

Sword and the Script

MAY 19, 2015

It seems to me the same is true of customer service. Every few years there’s a new book that forewarns of a customer revolution. Mass media, the web, social media were all destined to change customer service. Good customer service isn’t the rule, it’s an exception. And yet it hasn’t.

Infographics

Infographics Customer Service Exercises Software

What is reputation management, and why does it matter?

Landis PR

NOVEMBER 1, 2021

Most communications teams are (or should be) scanning the internet daily for brand mentions by media outlets, in social channels and other chatter sources out there. Your brand promises aren’t just a marketing exercise. Make sure your company leadership – and all employees – understand everything I’ve just laid out.

Reputation

Reputation Customer Service Analysis Exercises

Earned Media Rising Podcast With Cision CMO, Chris Lynch

Cision

OCTOBER 16, 2017

Recently, Cision® CMO, Chris Lynch, sat down with Steve Barrett, editorial director of PRWeek for the inaugural podcast of the show Earned Media Rising. The podcast will be published each month and feature topics about issues in earned media communications today along with knowledgeable experts.

Media

Media Storytelling Technology Data

Three Steps to Successful Crisis Communication

Melissa Agnes

FEBRUARY 16, 2016

Customers / clients. Once you have your groups listed out, you’ll want to identify the owners of each of these relationships (for example, your investor relations department owns the relationships with your investors, while HR owns the relationships with your employees, candidates and some vendors, such as recruiters).

Crisis Communications

Crisis Communications Crisis Communications Crisis Management

A New Approach to New Year’s Resolutions

Barokas

JANUARY 7, 2019

Sure, some of the results of this exercise were silly (wishes for new pets like a Flemish giant rabbit and more time playing video games), but they were also revealing, encouraging and important (read more books, earn and save $1,000 from chores, be more present every day). Secure more coverage than competitors every quarter all year long.

Case Study

Case Study Construction Exercises Media Training

10 Crisis Communication Tips Every Business Needs

Prohibition

DECEMBER 17, 2021

It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. In today’s social media-driven world, a good crisis management strategy is more important than ever. Crisis communication is an important part of any business.

Crisis Communications

Crisis Communications Crisis Communications Crisis Management

What Is Crisis Management And Why Its Important?

Prohibition

JANUARY 7, 2022

Further, the same study found that customers who have had a bad experience with a product or service are significantly less loyal than those that haven’t. A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse.

Crisis Management

Crisis Management Crisis Reputation Financial

Your audience with the public

Stephen Waddington

FEBRUARY 12, 2019

billion use social media. It disintermediates all previous forms of media enabling anyone to become a publisher; and it creates the opportunity for communities to form around an organisation, topic or issue, creating communities and markets. These include shareholders, media, staff, suppliers, customers, and the local community.

Publicity

Publicity Community Pinterest Reputation

Public relations in 2018

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. 12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. 3 Social media matures.

Publicity

Publicity Ethics Data Community

Is AI Chat the Ultimate Cheat Code?

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Apparently, I’m not the only one with some unease about AI.