Solo PR Pro

SEPTEMBER 5, 2023

Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Showcase your expertise by offering workshops, webinars, or seminars. Get creative with thought leadership. Measure your results. Educate your target audience.

Leadership 78

Leadership LinkedIn Meeting Storytelling 78

Doctor Spin

APRIL 17, 2023

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PR 20/20

SEPTEMBER 17, 2019

Tracks include content strategy, core content concepts, future of content, and content management and measurement. You'll connect with an incredible community of experts and uncover tactical advice from industry-leading practitioners in the vast world of SEO, mobile, conversion optimization, local search, and more.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. While I have great respect for these two organizations, they are not local to my search.

Google 101

Google Nonprofit Engineering SEO 101

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. These fine folk did: Jan.

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

DECEMBER 13, 2010

It seems some of our local media can’t even do that. Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL! It’s almost as if they’re waiting, just waiting for something to go wrong. So that they can shake their fingers and exclaim triumphantly, “See? We told you so!&# Bah, humbug.

Media 89

Media Facebook Twitter Film 89

Waxing UnLyrical

DECEMBER 9, 2010

Instead of taking 7 hours, it took 3 hours to shoot because we had remembered every locale and shot. Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process. And of course, it worked. Does our video have the makings of a viral video? Keep it as simple as possible.

Video 87

Video Facebook Twitter Viral 87