Cision

DECEMBER 20, 2017

Although that notion might seem right at first glance, a bit more digging reveals content for any industry can be exciting and engaging — all you need to do is think about creating content differently and add some extra creativity. “How much could you possibly write about industrial marketing?” Add a Human Element.

Industry 222

Industry How To Insurance Insurance 222

Contently - Strategy

DECEMBER 4, 2018

The marketing sales funnel is both simple and confusing. When you map all of your content marketing to the funnel, things get trickier. Most content marketers, unlike sales reps, usually shy away from promotional ad copy that could scare their audience away. What is the content marketing sales funnel?

Case Study 111

Case Study Marketing Study Content Marketing 111

Contently - Strategy

JANUARY 9, 2019

For GE, however, it’s the culmination of a decade-long commitment to content marketing. The company sits at the intersection of some of our most crucial sectors, like technology, energy, and transportation. ” This is an excerpt from The Content Marketer’s Playbook: Lead Generation. Taking the lead.

How To 111

How To Transportation Content Marketing Healthcare 111

Contently - Strategy

DECEMBER 5, 2019

Sure, marketers in these industries deal with more regulations and bureaucracy than someone who works for Red Bull. million for their content marketing budgets in 2019, per Contently research. The second part explores tips and strategies marketers can use to stand out from their biggest competitors and create content that performs.

Financial 111

Financial Industry Report Insurance 111

Cision

JULY 30, 2015

Instead, use any nervous energy as fuel to create a lightening-round version of your normal preparation protocol. Check out this infographic for a helpful checklist! Images: www.audio-luci-store.it , Flazingo Photos ( Creative Commons ). Stop fretting. Want more great tips to become a star interviewer?

Interviews 120

Interviews How To Media Infographics 120

Contently - Strategy

JUNE 11, 2020

We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. We also identified common challenges while explaining ways healthcare marketers could overcome them. CSR Is a Popular Use Case That Often Lacks Creativity.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

We’ve extracted the most important healthcare content marketing trends using a combination of quantitative and qualitative data. We also identified common challenges while explaining ways healthcare marketers could overcome them. CSR Is a Popular Use Case That Often Lacks Creativity.

Healthcare 59

Healthcare Content Marketing Industry Trends 59