5W PR

MARCH 4, 2024

That’s where content marketing takes off. Storytelling Let go of the travel marketing jargon and tap into the power of authentic voices. Create targeted content and partner with relevant influencers to speak their language and ignite their passions. Support the communities that make the magic happen.

Travel 78

Travel Consumer Strategy Tourism 78

Critical Mention

NOVEMBER 20, 2020

With so many influencers out there for every niche and market, it could be hard to narrow down the right ones to work with. Jessica is a marketing professional in the hospitality and tourism industry with a passion for content creation and digital marketing strategies. SCHEDULE A DEMO. Jessica Pickering.

Tourism 157

Tourism YouTube Radio Social Media 157

PRSay

JANUARY 29, 2019

Brooke Traister, APR, is president of PRSA’s Dallas Chapter and a worldwide content marketing program manager at Texas Instruments. Named a Rising PR Star by PR News in 2018, she carries 10 years of experience working with technology, health care and travel/tourism brands. Reach her at brooketraister@gmail.com.

Tourism 150

Tourism Employee Web Travel 150

Critical Mention

SEPTEMBER 24, 2020

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. Jessica is a marketing professional in the hospitality and tourism industry with a passion for content creation and digital marketing strategies.

Examples 130

Examples Transportation Media Tourism 130

Critical Mention

OCTOBER 7, 2020

According to Stacy Nawrocki , head of global product marketing at IBM Watson Media, “As consumption habits change, video streaming technology not only allows businesses to reach wider audiences, it also meets them where they are, across platforms and devices.” SCHEDULE A DEMO. Jessica Pickering.

Trends 105

Trends YouTube Tourism Video 105

Presspage

OCTOBER 6, 2017

We spoke with Angelo Harms, Digital Marketing Manager at Curacao Tourist Board about his role and responsibilities and the results they have achieved by using PressPage to tell the ‘Curacao story’ Promoting the beautiful destination Although Curacao is a well known holiday destination, there is always work to be done.

Tourism 122

Tourism SEO Storytelling Social Media 122

Sword and the Script

MARCH 8, 2016

New or aspiring PR pros would do well to study this data to understand which vertical markets present the greatest earning capacity. Travel, tourism and leisure: $71,000. PR is the Best Kept Secret in Effective Content Marketing. PR an Employee Market. PR agency: $84,500. Non-profit: $68,000. Education: $75,000.

Survey 60

Survey Tourism Airlines Financial 60