article thumbnail

Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

That’s where content marketing takes off. Transparency Address traveler concerns about responsible tourism practices and showcase the brand’s commitment to sustainability. Fuelling wanderlust with stories Forget about dusty brochures and stock photos. Support the communities that make the magic happen.

Travel 78
article thumbnail

An Amazon Executive’s 4 Secrets to Capturing and Maintaining Your Audience’s Attention

PRSay

Brooke Traister, APR, is president of PRSA’s Dallas Chapter and a worldwide content marketing program manager at Texas Instruments. Named a Rising PR Star by PR News in 2018, she carries 10 years of experience working with technology, health care and travel/tourism brands. Reach her at brooketraister@gmail.com.

Tourism 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Understanding the Value of Social Influencers

Critical Mention

Jessica is a marketing professional in the hospitality and tourism industry with a passion for content creation and digital marketing strategies. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Jessica Pickering.

Tourism 157
article thumbnail

PR Trends to be Aware of for 2021

Critical Mention

Jessica is a marketing professional in the hospitality and tourism industry with a passion for content creation and digital marketing strategies. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Jessica Pickering.

Trends 105
article thumbnail

4 Powerful Examples of Earned Media in 2020

Critical Mention

Jessica is a marketing professional in the hospitality and tourism industry with a passion for content creation and digital marketing strategies. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Jessica Pickering.

Examples 130
article thumbnail

Curacao Tourist Board tells their story

Presspage

Angelo Harms, Digital Marketing Manager at Curacao Tourist Board: “When I started in my current role, we felt like we needed to transition our marketing efforts more towards what the trend is nowadays: digital and inbound marketing.” Harms says, “we are about to launch an experience tourism campaign.

Tourism 122
article thumbnail

PR Salary: What’s a PR Pro Worth in 2016?

Sword and the Script

Travel, tourism and leisure: $71,000. PR is the Best Kept Secret in Effective Content Marketing. Education: $75,000. Nonprofit: $68,000. —————————————————-. 6 Ways to Get More from your PR Agency.

Survey 60