PR 20/20

AUGUST 11, 2016

New technology is being introduced in the marketing world every day, and the demand for top talent is greater than ever before. Modern marketers are expected to master both traditional and digital skills to deliver measureable results. It’s imperative that businesses continuously adapt to evolving marketing trends.

Marketing 40

Marketing Mobile Engineering Technology 40

ISEBOX

MARCH 18, 2016

Managing a PR campaign starts with a documented strategy, built around concise goals and measurable milestones. Asana streamlines communications through a web and mobile app that eliminates the clutter. Develop an electronic press kit and you directly connect journalists to your multimedia content, making their job easier.

Publicity 70

Publicity Enterprise Analytics Tools 70

Sword and the Script

JUNE 28, 2016

There is hope, however as the study also found: “Consumers are consulting blogs and social media on their mobile devices prior to shopping. Influence,” wrote Brian Solis in a still relevant post from 2009, “is the ability to inspire action and also measure it. New influence is transformative.”. Want 10x from your PR agency?

Infographics 61

Infographics Survey Consumer Study 61

Waxing UnLyrical

AUGUST 17, 2016

Our main topic of the month was multimedia—and, of course, how to measure it. We started by kicking off with introductions, and the guests all had interesting backgrounds that led to their focus on measurement: First Heidi Sullivan: A1. Marketers get big budgets b/c they are seen as a profit center. Would love to change that. —

Measurement 40

Measurement Infographics Tools Data 40

Cision

MAY 29, 2017

These useful insights can be used to target content and advertisement campaigns and ensure better lead generation. Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. Offer Users Quality Content. billion in 2014 to 2.17

How To 129

How To Content Marketing Engineering Advertising 129

Beyond PR

MAY 30, 2017

These useful insights can be used to target content and advertisement campaigns and ensure better lead generation. Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. Offer Users Quality Content. billion in 2014 to 2.17

How To 40

How To Engineering Content Marketing Advertising 40

Waxing UnLyrical

APRIL 19, 2018

Their easy search tool allows you to find just what you are looking for and their mobile app helps you multi-task image selection while waiting in line at the post office or trying to chase down the band for the event next week. Piktochart : PIktochart is an online infographics tool. year for the premium version.

Nonprofit 76

Nonprofit Tools Marketing Skype 76

Waxing UnLyrical

AUGUST 30, 2018

As a content marketer, you know how to keep the content train running. One important step along the way is content promotion and distribution. You need readers who crave your content and one of the best ways to find those hungry readers is through email. Why is email so effective for content marketers?

Content Marketing 42

Content Marketing Marketing Newspapers Infographics 42

Flatiron Communications

JANUARY 15, 2016

Nonetheless, an admittedly unscientific look at who or what really moves the needle nowadays will likely reveal that those carefully crafted pieces of branded content contributed to Huffington Post, sponsored on Buzzfeed, or promoted on Twitter are often too ephemeral to make a meaningful (and measurable) impact on public awareness and behavior.

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28