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How Pioneers in Skirts Ran a Successful Kickstarter Campaign…and Beyond!

Deirdre Breakenridge

A documentary film depends on individuals, foundations and businesses to help fund it – and the process of applying and appealing is always ongoing. Knowing that Kickstarters are also important for getting more eyes on the film itself, I did my best to help increase awareness of, and drive excitement for, the film and its Kickstarter.

Film 150
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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

You’re scrolling through Facebook and your past posts - with images recalling a five-year-old inside joke, best friend’s wedding, or favorite family vacation at the lake - spark memories that come flooding back like it was yesterday. Corporate histories are important to customers, employees, business partners, and community members.

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Should Your Brand Voice Stay the Same Across Social Channels?

Contently - Strategy

Hanks has enjoyed an illustrious film career precisely because he is not a character actor. He makes small adjustments to his beloved persona depending on the film in which he’s appearing, but at the core, he’s still recognizable. Your brand voice on Facebook.

Brand 111
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An xPotomac Flashback: Social Scoring

Waxing UnLyrical

The video quality is really good; Vocus , which provided the videography services, did an excellent job not just of filming but of editing them – so thank you, Vocus! area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. And mine is below.

Film 85
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Monday Roundup: Being of Service

Waxing UnLyrical

Why: By now you know that community is at the core of my Social PR philosophy. Improve an Entire Community through Fundraising. Why: “Community fundraising is about more than raising funds, it’s about having a positive impact on the community as a whole,” says Kari Kiel in this classic WUL post. Here we go.

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Life and Career Lessons from Two Very Different Wonder Women

Waxing UnLyrical

Not only is it beautifully filmed and choreographed, it is absolute balm for weary souls, and not just female ones. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Wouldn't you like to be in her kitchen?

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Monday Roundup: Breaking the Cycle of Mistakes

Waxing UnLyrical

I don’t know about you, but every year, around this time, I’m always reminded of the classic 1993 Bill Murray film , where Murray’s character is stuck in a time loop, reliving the same day over and over again. . Twitter Facebook Google+ LinkedIn Monday Roundup: Breaking the Cycle of Mistakes.

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