Communications Ethics Radio Storytelling 
PRSay
JANUARY 8, 2019
Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself. As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests.
Waxing UnLyrical
NOVEMBER 9, 2016
Currently, PR professionals are still in love with the concept of “storytelling.” The problem with storytelling as a vehicle for engagement, and more importantly message placement, is that if everyone is following the same model, it all becomes noise again. ” Reports of the death of storytelling are not new.
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Masters in Communications
FEBRUARY 12, 2022
It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?
PRSay
FEBRUARY 23, 2017
While at Porter Novelli, Steve was both grizzled skeptic and warm-hearted storyteller. Now, Daley’s Razor is an edict to all of us in healthcare communications as we rally against fake news, propagated either by false motives or old fashioned apathy. As Jane writes “Honest, ethical professionals never spin, mislead or alter facts.
Critical Mention
OCTOBER 29, 2019
Professionals in this field should make it a priority to hone important skills and capitalize on establishing their brand with the best communication strategies. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications.
PRSay
JANUARY 3, 2018
Throughout January, PRsay will feature posts by a variety of thought leaders on the year ahead for communicators and the PR profession. We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms.
ImPRessions - Crenshaw Communications
JANUARY 25, 2018
Above all, through speeches, radio addresses, and his writings, Churchill presaged the modern business or political leader bent on making his mark through strategic thought leadership. Today’s most effective PR relies on emotional storytelling to make connections with consumers.
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