Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Reddit data.

Reddit 178

Reddit Software B2B Technology 178

Sword and the Script

JANUARY 9, 2024

There was no announcement that I’m aware of, but a quick search shows some chatter about it on Twitter and Reddit , among other virtual watercoolers. HARO is a name universally recognized brand, so the rebrand doesn’t make sense to me at all. This view was echoed in some of the remarks about the rebranding on Reddit.

Brand 155

Brand Branding Reddit Pitching 155

Sword and the Script

OCTOBER 3, 2023

I do a lot of work in fintech – and all those vendors have financial professionals on staff. This feature fine-tunes content, aligns tone with brand guidelines”; Recommended topics. Members will be able to earn status by actively contributing to the community and then receive branded gifts. Why do vendors in PR skip this part?

Analysis 151

Analysis Tools Software SMB 151

Sword and the Script

SEPTEMBER 19, 2022

Many respondents believe part of a company’s valuation is driven, in part, by non-financial factors. More specifically: 74% “believe that at least 20% of a company’s valuation is impacted by non-financial factors”, and. About half (49%) “say that at least 30% of a company’s valuation is impacted by non-financial factors.”.

Survey 81

Survey Corporate Communications Financial 81

Sword and the Script

JUNE 3, 2020

And it seems brands are rushing to weigh in. Brands are deeply saddened ,” as Edward Nevraumont wrote. “As As much as we personify brands, we need to remember that they cannot feel anything.” The company also says it has doubled “the amount of content from Reddit” for media monitoring. But I did watch, listen and read.

Product Launch 97

Product Launch Survey Banking Pharmaceuticals 97

Buzzstream

SEPTEMBER 30, 2021

But by the end of the summer, we’d onboarded a number of household name brands and were hiring again. I have a question for you: should your brand be talking about that specific topic or theme? Finances – What’s the financial impact of the situation? 1 – Relevancy. Now, think again. How do they lead that?

Digital PR 71

Digital PR How To Reddit Engineering 71

Sword and the Script

SEPTEMBER 14, 2019

Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and. 1% said SnapChat. Reporters review business social media profiles. Reporters say Twitter tops Facebook.

Survey 78

Survey Media Relations Report Media 78