Ishmael's Corner
MAY 31, 2020
The Art Of Storytelling In Business Communications And Public Relations. After beating the SEO drum since 2010, it baffles us that the PR industry hasn’t embraced this discipline. Our push to marry SEO and PR picked up steam seven years ago when Google overhauled its search algorithm. Google used the Hummingbird.more.
5W PR
FEBRUARY 12, 2024
This is where public relations steps in, not as an amplifier that’s just screaming into the void, but as a skilled storyteller, carefully weaving narratives that capture hearts and minds. In the digital age, the tools of PR in digital marketing have gone high-tech.
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Deirdre Breakenridge
NOVEMBER 11, 2015
ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. This ability to turn social networking into business outcomes illustrates Geben’s contemporary approach to traditional and digital PR.
Ishmael's Corner
APRIL 14, 2019
The Art Of Storytelling In Business Communications And Public Relations. We’ve been touting the virtues of SEO in PR strategies since 2010. Our push to integrate SEO and PR accelerated in 2013 when Google revamped its search algorithm with the Hummingbird update. Techniques For Effective Business Communications.
Flack's Revenge
DECEMBER 5, 2018
I have been blogging about challenges confronting digital PR and social media marketing. In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies.
5W PR
JANUARY 26, 2021
32% added it was the brand’s storytelling. The post Voice as the Next Tool appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. A recent Sprout Social poll asked consumers why certain brands stood out among their competitors. The brand’s voice plays a major role in all three. Content is more than photos or videos.
ImPRessions - Crenshaw Communications
AUGUST 23, 2017
Do you work in digital PR? The difference between digital PR and “traditional” PR is fuzzy, yet worth examining, because it has transformed our profession in so many ways. In some ways PR hasn’t changed that much. Digital PR practitioners have had to step up and learn new skills.
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