Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events. Then, how can PR aid your video marketing campaigns to create top-of-mind awareness? Related read: Why Combining Content Marketing and PR is a Smart Move #8.

Video 109

Video Marketing SEO Social Media 109

Prohibition

AUGUST 25, 2023

Leverage PR events for marketing: PR events, such as product launches, store openings, or charity initiatives, can be leveraged for marketing purposes. By integrating marketing elements, such as social media promotions or exclusive discounts, retailers can generate buzz and drive sales during these events.

Retail 62

Retail Marketing Analytics Social Media 62

Beyond PR

OCTOBER 4, 2016

Keep reading for the five ways media monitoring software and content distribution go hand in hand for communication success. Every press release needs a hook – something to set it apart from the thousands of other personnel announcements, product launches, and content marketing promotions out there.

Strategy 96

Strategy How To Software Media 96

PR 20/20

JANUARY 15, 2019

Consider top personas, your company or service’s value proposition and how you’ll actually target them (personalized ads, reaching out via LinkedIn, targeted email nurturing campaigns). Marketing Account Management Software. Forbes: Benefit-Driven Content. Remember to share your content outside of marketing.

Trends 57

Trends Marketing Software Video 57

Sword and the Script

NOVEMBER 22, 2016

“…of those who said their businesses buy paid placements on social media, the majority (almost three-fifths) pointed to Facebook and LinkedIn as the platforms that gave the best return on those dollars.”. That’s for both Facebook (58%) and LinkedIn (58%). Separately, I’ll promote a blog post for my prospect and customer segments.

B2B 60

B2B Facebook Marketing Social Media 60

Communications Conversations

JULY 19, 2018

That is, I’ve followed him on a combination of Twitter and LinkedIn. You have big opinions in the content marketing world–I’ve seen you share some pretty interesting viewpoints on LinkedIn (and I’ve agreed with many of them). Content marketing is a process, and a hard one.

Social Media 60

Social Media Media B2B Content Marketing 60

Beyond PR

JULY 6, 2016

In High-Impact PR Planning that Drives ROI & Supports Demand Generation , we look at how to get started with your content promotion plan — from setting goals and identifying the best channels for promotion to determining which pieces of content you want to share. You can contact her via LinkedIn.

Marketing 66

Marketing Product Launch Data Software 66