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Why Your Technology Company Needs PR

ImPRessions - Crenshaw Communications

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. Earned media drives brand differentiation.

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5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157
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6 Reasons Your Tech Company Needs PR

ImPRessions - Crenshaw Communications

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. Earned media drives brand differentiation.

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Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

A perspex shield, like you used to find in banks and post offices, has been fixed the length of the counter. Polarisation of digital privacy - electronic communication has led to a relaxation in attitudes to legislation such as GDPR but it has also highlighted awareness. Cash is out, and chip and pin is in.

Tourism 118
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Sizeable challenges: ensuring your communications work at scale

Presspage

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. Create documents in a shared “newsroom”, and distribute to media owners (the right media owners, of course) customized for their preferred format and language.

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Sizeable challenges: ensuring your communications work at scale

Presspage

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. Create documents in a shared “newsroom”, and distribute to media owners (the right media owners, of course) customized for their preferred format and language.

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93 Ethics Issues for Thanksgiving Dinner Discussion in 2023

Ethical Voices

Banks Cutting Customers with Bad Reputations . Disclosure and Transparency from the media side. Is It Ethical for Employers to Monitor Your Social Media? Misinformation is an international threat. PRCA calls out disguised earned media. Privacy, Crisis and Big Data . Are the Boston Red Sox Greenwashing? .

Ethics 73