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5 Incredible Examples of Content Marketing From Banks and the Finance Industry

Contently - Strategy

When asked to recall your favorite online content, you probably don’t think about stuff made by banks. Unless, of course, your job is to make content for a bank. When most of us sit down to research where to bank, we’re not really jumping for joy. That’s not a knock on finance content at all, by the way.

Banking 111
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Tech multinationals cannot afford to take their eyes off the road in China

The Hoffman Agency

In the ever-changing landscape of global business, China remains a strategic hub for multinational tech companies despite challenges on both the business and communications fronts. In 2022 alone, China accounted for nearly 60% of global electric vehicle (EV) sales , and local carmaker BYD sold more electric vehicles than Tesla in Q4 2023.

Local 36
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Top PR Holiday Pitching Tips

ImPRessions - Crenshaw Communications

There are countless opportunities in print, digital and broadcast available with a little research, packaging and know-how. Obviously, the best PR teams began pitching long-lead print outlets back in July, but those publications actually occupy a relatively small and super-select number of opportunities. Craft a seasonal survey.

Pitching 136
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Finding The Content Marketing Sweet Spot

Cision

Small companies: ask yourself what’s going to get you up every day to create content. Larger companies: think about your particular audience’s pain point. One day Andy bought a few chickens at a local farmer’s market. Since then, the company has mentioned its machinery and services approximately 15 times in its editions.

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Spotlight on a Solo PR Pro: Meet Bernadette Adams Davis

Solo PR Pro

Bernadette went on to hold positions at print publications like the Orlando Business Journal and worked as a website producer at a TV news station before deciding to make the jump to PR. I hadn’t even opened a bank account yet! Pivoting from journalism to PR. They were the very first check I received,” Bernadette recalled. “I

Meeting 97
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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

That’s why many companies are turning to partnerships and active involvement in their local communities to boost their PR efforts without breaking the bank. Sometimes, it just takes a little community spirit. Managing interactions through social media effectively builds brand credibility with minimal advertising costs.

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A Night at the 40th Annual Totem Awards

Barokas

VICIS is a sports technology company focused on developing highly engineered helmets that improve protection and performance. Guests were wowed by the event, which featured a DJ, food and drinks by renowned Chef Ethan Stowell, and local music icon Macklemore’s ‘White Walls’ Cadillac limo and ‘Downtown’ Moose Bike.