Agility PR Solutions

SEPTEMBER 12, 2022

We know that ‘earned media value’ sounds like one of those digital PR terms that leaves everyone scratching their heads. Earned media value is a very useful metric. Understanding it is vital to running any digital campaign, especially if you’re using UGC or […].

Measurement 85

Measurement How To Media Digital PR 85

5W PR

JANUARY 17, 2020

Although its harder to measure the efficacy of PR efforts than it is to measure the same statistics for say, advertising, there are many ways to measure the reach and success of a PR message. Mentions on Social Media –What are people saying about your brand? How to Talk about your Measurement Data.

Measurement 78

Measurement Publicity Television Analytics 78

Sword and the Script

FEBRUARY 23, 2021

His analysis shows Forbes continues to earn a mindboggling 700 links a day, but its organic search traffic had plummeted by more than one-third (35%). Many of the PR media monitoring tools use domain authority as a measure of coverage quality. Is harming the site’s search results?

SEO 132

SEO Engineering Google Study 132

5W PR

MARCH 19, 2020

A solid public relations strategy or campaign involves a plan that always includes an analysis of the market and the target audience, as well as the key messages and tactics. Returns on Impressions, Media Impact, Target Investment or Earned Media. Measuring Social Media Impact. Surveys and Focus Groups.

Publicity 97

Publicity Survey Measurement Groups 97

Landis PR

JANUARY 30, 2024

That example is less quantifiable, but brand recognition also can be measured through polling and surveys. Other ways to measure brand recognition is through share of voice in media or on social media. For example, we know we’re doing it right when we hear people say, Oh, yes, I’ve heard of you.

Leadership 105

Leadership SEO Measurement Reputation 105

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. Meltwater is a PR platform with approximately 400,000 contacts.

Digital PR 62

Digital PR Tools Google Pitching 62