Agency Google Infographics Viral 
PR 20/20
NOVEMBER 11, 2016
Peggs is the founder of Marccx Media , a digital marketing agency specializing in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). Before Marcxx, Peggs worked at Google in business development, forming digital media and advertising partnerships in the United States and Asia. Ask fellow bloggers for links.
Buzzstream
MARCH 13, 2024
As Google continues to tighten the noose on borderline link building tactics with March 2024 Helpful Content updates , building backlinks is more important than ever. Even some white hat link building strategies rub against Google’s spam guidelines if builders don’t properly check websites for quality signals. Enter digital PR.
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Buzzstream
MAY 25, 2021
So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. Having said that, we’ve had a lot of success with this format at Aira and it’s one that appears to be gaining traction amongst agencies and in-house teams. Static infographic.
Buzzstream
FEBRUARY 3, 2021
Put simply, this is because when you build links from these high-authority websites, it leads Google to believe that your website may be authoritative and full of useful content, too. According to John Mueller , Google’s Senior Webmaster Trends Analyst, the update had a key focus on the relevance of an overall website’s content.
MaccaPR
AUGUST 20, 2014
I recently joined our agency’s VP Jean Hill in delivering a workshop on the data-driven science behind social media before more than 50 marketing executives for a Fortune 100 client. But our clients and agency quickly learned that generating followers, likes, video views and downloads was only half the battle.
Sword and the Script
OCTOBER 22, 2016
Even Google weighed in recently – threatening penalties for pop-ups that ruin the user experience – especially on mobile (after January 10, 2017). Viral Marketing: The Hope, Hype and Helplessness. Google is constantly tweaking what drives these results – and even how these results are displayed. Pop-up forms work.
Buzzstream
MAY 19, 2022
I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. For example, when I Google “coffee statistics,” I see that it has a Keyword Difficulty of 65. And each time, I came away more prepared and excited for the next piece of content.
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