Agency Branding Digital PR Storytelling 
Cision
AUGUST 23, 2017
Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. In fact, consumers think of brands and products as something, or someone, that could address their emotional needs. However, not all of them may be the key to boost your digital PR.
The Proactive Report
APRIL 28, 2015
Every PR practitioner has had it drummed into them that we should be telling our brand’s story. David Berkowitz, CMO of the digital agency MRY in New York City, has a different idea: he sees storytelling as just another broadcast activity, when in fact, the power of story lies in the response you evoke in the audience.
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5W PR
FEBRUARY 12, 2024
In the crowded online marketplace, the voice of each brand is constantly competing for even the briefest sliver of attention from the customers. This is where public relations steps in, not as an amplifier that’s just screaming into the void, but as a skilled storyteller, carefully weaving narratives that capture hearts and minds.
The Proactive Report
JANUARY 13, 2016
Goals for publishing brand content. There is no doubt that we’re seeing a change in how the public responds to brand content. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. Taking the Brand Story Global: Executing a multinational approach to.
The Proactive Report
JANUARY 13, 2016
Goals for publishing brand content. There is no doubt that we’re seeing a change in how the public responds to brand content. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. Taking the Brand Story Global: Executing a multinational approach to.
The Proactive Report
JANUARY 13, 2016
Goals for publishing brand content. There is no doubt that we’re seeing a change in how the public responds to brand content. ” That sounds remarkably like Digital PR. And note that the first five goals for content are all PR goals. Taking the Brand Story Global: Executing a multinational approach to.
Prohibition
OCTOBER 19, 2022
The Parisian fashion brand used a sprayable, liquid fibre, developed by Fabrican, to cover Hadid’s body which was then fashioned into a beautiful white dress by a Coperni employee who shortened the length and added a slit. The importance of storytelling in PR . Watch out for the smiles! ?? pic.twitter.com/aC3sqZjWvI.
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