Advertising Comparison Marketing Television 
Cision
JUNE 29, 2015
Still, television remains a strong contender for the source used by most Americans for news; 40 percent compared to 43 percent who gain the majority of their news online and via social media. The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013.
Polaris
DECEMBER 10, 2014
Facebook, Twitter, Instagram—these popular social media platforms all pale in comparison to the power of email and an email newsletter. Consider the stats: Close to two-thirds of consumers have made a purchase online as a result of receiving an email marketing message ( Direct Marketing Association ).
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ImPRessions - Crenshaw Communications
DECEMBER 15, 2017
We know they are rare in comparison and that is what makes them so important to acknowledge. The research continues to reinforce that video is king and smart marketers will continue to find innovative ways to incorporate it into their programming. television networks have created in 30 years. Video is never, ever going away.
NewsWhip
JULY 29, 2020
We thought it unfair to include these in our overall analysis but include them here for comparison. . tended to be the locally-affiliated television stations of the big cable networks, with eight of the top ten local publishers falling into that category. . The top local publishers in the U.S. Looking at the U.K. publishers received.
Cision
APRIL 4, 2016
One of the most prolific researchers on the topic of virality and content perpetuation is Wharton Marketing Professor Jonah Berger , author of “Contagious: How Things Catch On.” However, for utilitarian purchases socially-transmitted content is as effective as unsolicited or incentivized advertising to elicit a positive response.
ReimaginePR
MAY 23, 2016
No doubt, the cheerful host and the inventor of the latest must-have gadget dished about the unique features that were supposedly unmatched to anything currently on the market, and then they launched into the familiar spiel of two-for-the-price-of-one and free shipping and yada, yada, yada. Click Here. When is this guy going to take a break?
Norton's Notes
APRIL 21, 2016
An article written in the Guardian this week has reported that Google is claiming YouTube advertisements are much more effective than those on traditional television. This report does seem to be very self-serving for Google, to simply sell more advertising. The Christmas advertisement delivered 0.3% I mean seriously?
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