2022 Agency Ethics Technology 
Scott Public Relations
JULY 13, 2023
Los Angeles / July, 2023: The impact of the dramatic events of 2022 – Russia’s attack on Ukraine and the ensuing energy crisis and global economic uncertainty – continues to reverberate worldwide. The recent layoffs in the technology and startup funding winter have shaken things to a great degree adding to the ambiguity of the future.
Stephen Waddington
DECEMBER 15, 2021
We look forward to eight of the biggest issues for public relations in 2022. Almanac: Challenges and opportunities for public relations 2022 from Stephen Waddington This isn’t a review of 2021, or even a series of predictions for 2022. 30 agencies submitted data to the project. None of the top 20 agencies participated.
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PRSay
DECEMBER 18, 2023
In 2023, “AI has become a huge topic,” said Chris Perry, chair of Weber Shandwick Futures , the communication firm’s research and development lab that seeks to help PR agencies and their clients adapt to the major changes that artificial intelligence is causing. Relatively speaking, [AI] is still very new.
Wadds Inc.
MAY 17, 2023
AI went mainstream following the launch of ChatGPT in November 2022. The issue is compounded by tightening budgets within agencies and communication teams. A common organisational approach to innovation is breaking down existing workflow into discrete tasks to see how it might be disrupted by new technology.
Shift Communications
MAY 17, 2023
Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. How we use it: with an eye toward our firm’s ethical standards. You’ll have read the headlines.
Shift Communications
MAY 17, 2023
Generative AI (genAI) burst onto the scene in late 2022 with the public availability of OpenAI’s ChatGPT, one of many apps that create text, images, videos and audio content based on its learnings from massive data stores. How we use it: with an eye toward our firm’s ethical standards. You’ll have read the headlines.
Sword and the Script
DECEMBER 20, 2022
There are so many thoughtful contributions – from people working on both the in-house and agency sides. And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. To that end, this year’s roundup is uh-mazing.
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