Konnect Agency
FEBRUARY 16, 2021
One industry that dramatically shifted as a result of the pandemic is the trade show industry, whose transformation to exclusively virtual formats was met with mixed reviews. Read on to decide if a virtual trade show is right for your business. What Can Be Gained From Virtual Trade Shows.
Konnect Agency
FEBRUARY 1, 2021
As in-person events and sampling opportunities became a thing of the past, we relied heavily on digital marketing and social media to reach our target consumers. Consumers who now were spending double the time online consuming media compared to pre-COVID. New Apps: Clubhouse. By now you may have heard of Clubhouse.
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Konnect Agency
NOVEMBER 23, 2021
Nothing seems to ring more true than how quickly 2021 flew by! Consumer expos, industry trade shows, and product sampling all had to make massive pivots in order to survive. It’s hard to believe that in the blink of an eye, we are already staring at 2022. Hybrid Events.
Bianchi Biz Blog
JUNE 17, 2021
So what do you need to do NOW to make sure the world’s largest business-to-business trade show is a PR success for your company? Look back at CES 2020: With CES 2021 being an all-virtual show, you’ll have to look back to recall how things went at CES 2020 when it was last an in-person event.
Sword and the Script
JUNE 8, 2021
At least that’s my take after reading through the ON24 Webinar Benchmarks 2021 report. The hours of webinar content consumed grew by 290%, with 61 million hours of content being binged in 2020.”. It can be freely downloaded with registration here: ON24 Webinar Benchmarks 2021. Attendance has improved. Try our services.
PRSay
MARCH 23, 2021
Javits Convention Center was transformed from a top trade-show destination into a FEMA-operated medical facility — in just one week. Absolutely,” I told them, because everything I put in those emails is designed for the public to consume. In March 2020, as New York City became an epicenter of COVID-19 infections, its Jacob K.
Sword and the Script
NOVEMBER 30, 2021
That’s according to a report by Korn Ferry called The 2021 Buyer Preferences Study: Reconnecting with Buyers. B2B buyers consume information from a range of sources. 32% “industry events/trade shows/conferences,”. 31% “business or industry publications/trade media,”. 28% “peers/colleagues,”. 28% “vendor websites,”.
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