Stern + Associates

SEPTEMBER 22, 2022

A renowned expert on leadership and dialogue, Hult International Business School Professor Megan Reitz teaches leaders that having a psychologically safe culture requires them to notice their own habits and be mindful of the signals they’re sending which may be deliberately or inadvertently silencing others.

Employee 62

Employee Leadership Exercises Mobile 62

Stephen Waddington

NOVEMBER 30, 2017

There’s a second issue related to ethics and conversations in the public sphere. I cited both these issues in my recent Public Relations in 2018 blog. How technology brought us together , Rachel Botsman. We agreed to try and start an international conversation next year around this issue. Who can you trust?

Publicity 86

Publicity Ethics Survey Google 86

Stephen Waddington

JULY 11, 2018

I was honoured to address the CIPR's 2018 graduation ceremony in London tonight. It was high on the agenda of this year’s BledCom , the international public relations research symposium. AI has become a catch all term to describe technology that simplifies a task for a human being. Here's a copy of my speech. Welcome to Ketchum.

Analysis 60

Analysis Ethics Technology Crisis Management 60

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. The report provides an international perspective on the challenges facing the PR business. Fears of jobs losses, lack of skills, the rise of automation and international trade are all contributing to pessimism about the future.

Government 103

Government Education Print Ethics 103

Stephen Waddington

MAY 23, 2018

A new report published by the CIPR examines how much of what we do in public relations is threatened by technology. It examines the impact of technology and specifically AI on public relations practice. Technology is impacting PR in a variety of ways, including the simplification of tasks; listening and monitoring; and automation.

Analysis 60

Analysis Technology Tools Exercises 60

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Internal comms takes center comms stage in hybrid work. There is no order of merit, these predictions are listed by the order in which they were received.

Marketing 190

Marketing Content Marketing Data Social Media 190

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. .” Clear and present AI “A renewed focus on and commitment to internal communications.

Writing 194

Writing Communications Marketing B2B 194

Sword and the Script

MAY 26, 2020

Answered: unsure , brands should take a stand) Interestingly, the results mirror a 2018 survey that asked consumers if they wanted brands to take a stand on politics. >>> That’s up from 68% in 2019 and 51% in 2018. Media bias and PR ethics. PR technology. That is, yes. Media relations only gets harder.

Survey 121

Survey Measurement Public Affairs Storytelling 121

Sword and the Script

APRIL 27, 2019

I’ll leave the ethical implications of this trend in journalism to the media critics and ombudsmen – but will note it’s introducing new ethical considerations for PR pros. Additional reading: 2018: 7 Statistics from an Annual Survey of Reporters that Gives PR a Glimpse…. 2% said “personal safety and security issues.”.

Survey 93

Survey Journalism Study Pitching 93

Contently - Strategy

APRIL 14, 2021

Their remonstrations have led to proposed legislation and, in some cases, new laws like the General Data Protection Regulation (GDPR), a sweeping privacy policy update implemented in the UK in 2018. In the U.S., states like California and Maine are creating their own data privacy regulations that may restrict retargeting in its current form.

Privacy 124

Privacy Google Advertising Advertising 124

PR in High Definition

JANUARY 8, 2018

Privacy will be a big theme in 2018. The regulation will come into play in May 2018 – and if privacy and data protection wasn’t already all people could talk about last year, then just you wait for the explosion this year! Internal culture is becoming part of a brand’s identity. The build-up of mistrust.

Privacy 82

Privacy Brand Branding YouTube 82

Communications Conversations

JULY 23, 2019

Although he got his start in the agency world at Weber Shandwick, he quickly moved to the corporate side and joined transportation technology company PeopleNet—now Trimble Transportation — in 2015. “Caitlin was a wonderful intern and has a bright future in the communications world! ” – Heather Olson.

Transportation 122

Transportation Social Media Corporate Agency 122

PR 20/20

NOVEMBER 29, 2018

The report— Artificial Intelligence in Business Gets Real: Pioneering Companies Aim for AI Scale —broke responding companies into four groups: Pioneers (18%): Organizations that both understand and have adopted AI.These organizations are on the leading edge of incorporating AI into both their offerings and internal processes.

Marketing 47

Marketing Technology Training Privacy 47

Sword and the Script

DECEMBER 22, 2020

Source: Code of PR Ethics? ). billion ,” according to a new report from Burton-Taylor International Consulting. European-based Prowly analyzed 55,470 press releases sent in 2018 and 2019 and found “the best day to send a press release is on Thursday when the average open rate jumps to over 26%.”. Are PR pros truthful?

Survey 178

Survey Marketing B2B Study 178

PRSay

FEBRUARY 12, 2021

“My idea of ethical behavior is treating people like you want to be treated,” Craig Newmark said. 4 guest for the “PRSA Storytellers Series: Leading With Ethics — A View From the Top,” a live webinar hosted by the PRSA Board of Ethics and Professional Standards. The downside “is that it exposes you to greater scrutiny.”.

Ethics 170

Ethics Communications Nonprofit Journalism 170

Stephen Waddington

NOVEMBER 21, 2018

There's no formal methodology and they’re not so much predictions as a series of stories that I’ve recorded on my blog during 2018. Larry Fink, CEO, BlackRock, fired a warning shot in January 2018 about the contribution of corporations to society beyond profit. billion to the UK economy according to the PRCA Census 2018.

Publicity 120

Publicity Analysis Measurement Tools 120

Stephen Waddington

DECEMBER 5, 2018

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. Trust in the media The 2018 Edelman Trust Barometer (opens as a PDF) puts the trust between the public and media at 41% worldwide.

Media Relations 115

Media Relations Media Print Newspapers 115

Stephen Waddington

NOVEMBER 19, 2017

This is an article and deck about the outlook for public relations and social media in 2018. I’ve also included a call to action that may be helpful in your planning for 2018. I’ve also published a blog of key international events in the public relations calendar as part of the project.

Publicity 164

Publicity Ethics Data Community 164

NewsWhip

FEBRUARY 26, 2021

We arrived in 2018 at a very stunning finding, which is the first time that we then looked at the concerns, and rising concerns, about fake news. That ethical dimension is a little bit more complicated than what we’re summarizing it here, but that’s essentially what it comes down to. Just above the line.

Brand 78

Brand Branding Media Government 78